Mass Communication: Living in a Media World, Sixth Edition - Softcover

Hanson, Ralph E.

  • 3.58 out of 5 stars
    72 ratings by Goodreads
 
9781506344461: Mass Communication: Living in a Media World, Sixth Edition
Softcover
ISBN 10: 1506344461 ISBN 13: 9781506344461
Publisher: SAGE Publications, Inc, 2016

Synopsis

Transform your students into smart, savvy consumers of the media.

 

Mass Communication: Living in a Media World provides students with comprehensive yet concise coverage of all aspects of mass media, along with insightful analysis, robust pedagogy, and fun, conversational writing. In every chapter of this bestselling text, students will explore the latest developments and current events that are rapidly changing the media landscape. This newly revised Sixth Edition is packed with contemporary examples, engaging infographics, and compelling stories about the ways mass media shape our lives. From start to finish, students will learn the media literacy principles and critical thinking skills they need to become savvy media consumers. 

 

Interactive eBook also available―FREE when bundled with the new edition!

 

Your students save when you bundle the new edition with the interactive eBook version. Order using bundle ISBN 978-1-5063-6509-1. Learn more.


 

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Assignable SAGE Premium Video: Boost Comprehension. Bolster Analysis.

Available via the Interactive eBook and linked through SAGE coursepacks, SAGE Premium Video is tied to learning objectives and produced exclusively for this text. SAGE Premium Video brings concepts to life and appeals to different learning styles, featuring news clips that bring extra coverage of current events into the book, connecting multiple, brief 2- to 4-minute news clips to core chapter content.


Visit Ralph Hanson’s Blog:  Living in a Media World  https://www.ralphehanson.com/



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About the Author

Ralph E. Hanson is a professor in the communication department at the University of Nebraska at Kearney, where he teaches courses in writing, blogging, reporting, and mass communication. Previously, he was on the faculty at West Virginia University and Northern Arizona University. He has been teaching introduction to mass communication for more than twenty-five years, and he has worked extensively on developing online courses and degree programs. Hanson has a bachelor’s degree in journalism and anthropology from Iowa State University, a master’s degree in journalism from Iowa State, and a doctorate in sociology from Arizona State University. He recently completed a book chapter on the long-standing connections between the Martin Luther King Jr. holiday and the NFL’s Super Bowl. When Ralph is not out on his motorcycle riding to places a long way from Nebraska, he is blogging on mass communication issues at http://ralphehanson.com. He tweets as @ralphehanson.


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Publisher
SAGE Publications, Inc
Publication date
2016
Language
English
ISBN 10 
1506344461
ISBN 13 
9781506344461
Binding
Paperback
Edition number
6
Number of pages
488
Rating
  • 3.58 out of 5 stars
    72 ratings by Goodreads

Other Popular Editions of the Same Title

9780072341775: Mass Communication: Living in a Media World

Featured Edition

ISBN 10:  0072341777 ISBN 13:  9780072341775
Publisher: Mcgraw-Hill (Tx), 2004
Softcover