Foundation: A Hands-on Introduction to Business Fundamentals e1r1

 
9781508664109: Foundation: A Hands-on Introduction to Business Fundamentals e1r1
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Black & white version. Developed specifically for courses using Capsim's Foundation® business simulation, this textbook provides the groundwork for your students to build a complete understanding of business principles, including: - basic business management - marketing - research & development - production - finance - understanding market forces Actual case studies from some of today’s top companies illustrate key concepts and current business issues. The textbook guides students through applying that knowledge in a risk-free environment using the Foundation interactive simulation. Coupled together, the two provide an engaging, effective, and memorable learning experience.

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About the Author:

Capsim is a global leader in business simulation technology and services designed to teach business acumen in any learning environment. Research has consistently shown that people learn best by doing. Placing individuals and teams in real life competitive business environments creates a more powerful, engaging, and realistic learning experience. Since 1985, Capsim has created multiple simulations that build business acumen, team building and critical thinking skills in participants - and the services and support to back them up at any time. As we have grown, one theme remains constant — simulations provide the most effective way of developing business acumen. Capsim Management Simulations, Inc. 55 East Monroe, Suite 3210 Chicago, Illinois 60603 +1(312) 477-7200 www.capsim.com

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9781511489126: Foundation: A Hands-on Introduction to Business Fundamentals e1r1

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ISBN 10:  151148912X ISBN 13:  9781511489126
Publisher: CreateSpace Independent Publishi..., 2015
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