Low Prices, Differentiation and High Value: A Business Strategy Paper on the Subject of Prices and Competition

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9781512170962: Low Prices, Differentiation and High Value: A Business Strategy Paper on the Subject of Prices and Competition

A Business Strategy Paper on the Subject of Prices and Competition · Current business strategy presents a false choice: Low Price or Differentiation · Market leadership is determined by low prices and “High Value” · Sellers routinely overestimate ability to provide unique differentiation · Eventual failure of differentiation leads to competitive substitutions · Consumers benefit from low prices – Low prices create a large social gain

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Thomas Lyons has a BA and an MBA from New York University, worked in the technology industry for more than twenty years, and teaches at a business school at a local university.

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Book Description Createspace Independent Publishing Platform, United States, 2012. Paperback. Book Condition: New. Language: English . Brand New Book ***** Print on Demand *****.A Business Strategy Paper on the Subject of Prices and Competition - Current business strategy presents a false choice: Low Price or Differentiation - Market leadership is determined by low prices and High Value - Sellers routinely overestimate ability to provide unique differentiation - Eventual failure of differentiation leads to competitive substitutions - Consumers benefit from low prices - Low prices create a large social gain. Bookseller Inventory # APC9781512170962

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Book Description Createspace Independent Publishing Platform, United States, 2012. Paperback. Book Condition: New. Language: English . Brand New Book ***** Print on Demand *****. A Business Strategy Paper on the Subject of Prices and Competition - Current business strategy presents a false choice: Low Price or Differentiation - Market leadership is determined by low prices and High Value - Sellers routinely overestimate ability to provide unique differentiation - Eventual failure of differentiation leads to competitive substitutions - Consumers benefit from low prices - Low prices create a large social gain. Bookseller Inventory # APC9781512170962

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Book Description CreateSpace Independent Publishing Platform. Paperback. Book Condition: New. This item is printed on demand. Paperback. 34 pages. Dimensions: 9.0in. x 6.0in. x 0.1in.A Business Strategy Paper on the Subject of Prices and Competition Current business strategy presents a false choice: Low Price or Differentiation Market leadership is determined by low prices and High Value Sellers routinely overestimate ability to provide unique differentiation Eventual failure of differentiation leads to competitive substitutions Consumers benefit from low prices Low prices create a large social gain This item ships from La Vergne,TN. Paperback. Bookseller Inventory # 9781512170962

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Book Description 2012. PAP. Book Condition: New. New Book. Delivered from our UK warehouse in 4 to 14 business days. THIS BOOK IS PRINTED ON DEMAND. Established seller since 2000. Bookseller Inventory # IQ-9781512170962

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