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How any salesperson may follow the yellow-brick road to success. Two audiocassettes. Total running time: 120 minutes.
"synopsis" may belong to another edition of this title.
Glinda, the Good Witch of the North, knows that it is best to start at the beginning, even if you are simply following the Yellow Brick Road.
You can start at the beginning--you just might need to be reminded of this simple fact from time to time.
However, following the Yellow Brick Road isn't so easy, if taken literally. But if interpreted metaphorically, it becomes as easy as clicking your heels together three times.
Author Sidney Friedman offers inspiration from The Wizard of Oz to illustrate his points and to help you make your sales skyrocket. In lieu of a Yellow Brick Road, Friedman advises following a written plan. He believes that the items on The Wizard in You Success Checklist are essential for anyone trying to achieve their goals. The items are:
- Learn to Believe in Yourself
- Develop a Perfect Clear Image of Your Goal
- Begin Moving Forward
- Be with People Who Believe in You and Support You
- Learn to Respond, Not React
- Get Yourself a Mentor
- Commit Your Plan to Paper
- Develop Self-Discipline
- Avoid Avoidance
- Improve Your Talent for Solving Problems
- Continuously Refine Your Plan
- Become an Expert at Patience and Perseverance
- Ceaselessly Move Forward--and Never, Ever Let Up!
Friedman explains how to follow each step of his Yellow Brick Road and offers anecdotes and advice from others in the form of "Words from the Wise."
Throughout the text, Friedman shares his business experience with you by providing "Trade Secrets," "Insight from Oz," and "Wizard Wisdom." He even explains his strategy for living in a 62-week year.
By following Friedman's practical, common-sense approach--his Yellow Brick Road--you, too, can reach the Wonderful Wizard and realize that the power to find your way home--or to find stratospheric sales--lies within you.
The president and chairman of the board of Corporate Financial Services, Sidney Friedman believes that his success, much like Dorothy's, stems from his determination to reach his destination. "I don't think I'm very much better than most of the people in the business. The difference is, I finish every time. I do what I promise."From the Back Cover:
We're off to see the wizard . . .
The Wonderful Wizard in You!
"One of corporate America's most powerful people."
Using The Wizard of Oz as a framework, author Sidney Friedman explains how any salesperson can follow the yellow brick road to substantial sales success.
For instance, Dorothy's instinctive courage to dream should serve as a model to be emulated by everyone in their professional and personal lives.
The wonderful wizard is in you, so listen to his wisdom and achieve the spectacular sales that can otherwise only be found somewhere over the rainbow.
Sidney Friedman believes that work is fun. "I'm one of the few people you'll meet who likes to go to work on Monday morning," he says. In narrating this audiocassette companion to his popular book, Friedman is able to spread his infectious enthusiasm even more effectively than he can on the printed page.
Friedman is president and chairman of the board of Corporate Financial Services (CFS), a financial-planning and consulting firm employing more than two hundred people. He also manages three other companies and speaks to audiences throughout the United States, Europe, and Asia. Just as Dorothy's wish to go home to Kansas comes true, so, too, will other children's wishes, thanks to Friedman--he is the founder of the Philadelphia chapter of the Make-A-Wish Foundation.
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