Healthcare Philanthropy: Advance Charitable Giving to Your Organization's Mission (ACHE Management Series)

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9781567934496: Healthcare Philanthropy: Advance Charitable Giving to Your Organization's Mission (ACHE Management Series)

Accessing capital through the traditional sources of revenue, debt, and the sale of assets is challenging in the current economic climate. Philanthropy has emerged as a vital revenue source. Betsy Chapin Taylor shares the strategies she has cultivated throughout her successful career in healthcare philanthropy. She emphasizes the role of executives in philanthropy efforts and provides tips for involving physicians. A chapter on the ask will ease the anxiety involved in soliciting donations and overcoming objections.

Topics covered include leveraging the healthcare CEO in philanthropy; engaging board members and physician leaders in fund development; empowering the Chief Development Officer; nurturing a culture of philanthropy; aligning charitable priorities with the organization s strategic plan; supporting giving through excellent service; making a compelling case for support through storytelling; identifying the most promising potential donors; inviting donors to become partners; and developing metrics for evaluating fund development efforts.

Copublished with the Association for Healthcare Philanthropy.

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About the Author:

Betsy Chapin Taylor has worked in healthcare philanthropy for seventeen years. She has served as Chief Development Officer and Foundation President for academic, community, public and faith-based healthcare systems. She has also worked in healthcare marketing, political advance work and journalism. Betsy has achieved accreditation as a Fellow of the Association for Healthcare Philanthropy (FAHP) and as a Certified Fundraising Executive (CFRE). She has been a faculty member for the American College of Healthcare Executives and a frequent presenter for organizations including the Association for Healthcare Philanthropy and the National Association of Children s Hospitals and Related Institutions. Betsy is also a principal consultant with Third Sector Strategy specializing in fund development, board relations and communications. She is a member of the American College of Healthcare Executives and Association for Healthcare Philanthropy.

Review:

Drawing on a wide array of studies, interviews with practitioners, and a refreshing dose of common sense, [Betsy] introduces and builds concepts central to fostering and maintaining viable and productive philanthropic programs capable of providing significant, reliable support to healthcare institutions. --

William C. McGinly, PhD, CAE, President, Chief Executive Officer, Association for Healthcare Philanthropy

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Book Description Health Administration Press, 2012. Paperback. Book Condition: New. Language: English . Brand New Book. Accessing capital through the traditional sources of revenue, debt, and the sale of assets is challenging in the current economic climate. Philanthropy has emerged as a vital revenue source. Betsy Chapin Taylor shares the strategies she has cultivated throughout her successful career in healthcare philanthropy. She emphasizes the role of executives in philanthropy efforts and provides tips for involving physicians. A chapter on the ask will ease the anxiety involved in soliciting donations and overcoming objections. Bookseller Inventory # AAS9781567934496

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