Provides biographies of the originators of such companies as Bayer, John Deere, Tupperware, Harley-Davidson, Woolworth's, and Pitney Bowes
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Household names are ones we know so well that we've forgotten the people who bore them; and students and researchers often have a difficult time finding information about American businessmen. (Most of them are men, except in the beauty field.) Gelbert (Company Museums, Industry Museums & Industrial Tours, LJ 5/1/94) informs readers about the business founders whose companies have made their names commonplace. Who were Harry and David; and who were Peter Paul, Henry Heinz, and Dr. Louis Perrier? Who is Ralph Lauren and Liz Claiborne? This title would not be an essential purchase for any library, but it is an interesting and unique collection of information.?Susan C. Awe, Jefferson Cty. P.L. System, Arvada, Col.
Copyright 1997 Reed Business Information, Inc.
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