How to Add Sparkle and Pizzazz to Your Health Promotion Program

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9781570251689: How to Add Sparkle and Pizzazz to Your Health Promotion Program
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The ultimate resource for health promotion professionals

"If you build it they will come" does not apply to health education. It is common for great wellness programs to go unattended. This causes great frustration for novice and experienced managers alike. How to Add Sparkle and Pizzazz to Your Health Promotion Program focuses on administrative and programming strategies that create a structure and culture that supports each individual program and packs in participants.

Some of these strategies are so simple that they require only one or two paragraphs to explain. These suggestions appear in the "Quick Tips" chapter at the beginning of each section. Complex strategies receive more explanation in the subsequent chapters. Kathy often includes variations on the activities, as well as cross-references to activities and ideas in other chapters of the book. You can implement virtually all the ideas with a modest working budget.

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About the Author:

Kathy Cash is a registered nurse, health promotion director, and certified massage therapist. She has eighteen years of experience in the field of health promotion. For fifteen of those years, Kathy played an integral part in building the United States Air Force's health promotion program; she then went on to design programs for a Fortune 500 health management organization.

Review:

Make it fun and they will come should be the subtitle to this creative, idea-filled book. It offers an A-to-Z gold mine of practical, low-cost, easy-to-implement, fun ways to motivate and educate health promotion audiences. A must-have resource for any health promotion professional. --Lisa Battaglia, MS.Ed., CHES, Wellness/EAP Consultant, North Carolina League of Municipalities

At a time when new and experienced health and fitness professionals are trying to energize people to get on the wellness track, Kathy Cash provides a comprehensive how-to book that is the best guarantee for success that I have ever seen. Definitely the ultimate resource for putting theory into practice. --Terry Givens, RN, CHPD, Health Promotion Director, Hewlett Packard of Southern Colorado

Practical and effective ideas. A great resource! --Larry S. Chapman, chairman and senior consultant, Summex Corporation

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