Helps managers find ways to accommodate demands for environmental performance and deliver returns to their shareholders. This book explains how executives can use familiar business principles of strategy, and marketing to improve the management of environmental problems. It offers the relationship between business practice and the environment.
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Forest Reinhardt is an associate professor at Harvard Business School.Review:
"Well-written, business-like book, making the business case for taking environmental issues seriously." -- Business Ethics, September-October 1999
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Book Description Harvard Business Review Press, 2000. Hardcover. Book Condition: New. Never used!. Bookseller Inventory # P111578511925
Book Description Harvard Business Review Press. Hardcover. Book Condition: New. 1578511925 New Condition. Bookseller Inventory # NEW7.1622113