Items related to Careers in Advertising & Public Relations: The...
For anyone interested in advertising or PR, this book explains how to select the right agency; the forces and trends at work; how new ad and PR campaigns are developed; who the top-ranked agencies are; what industry professionals like and dislike about their jobs; typical pay, hours, and office culture; and how to shine in your interviews.
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- PublisherWetFeet, Inc.
- Publication date2004
- ISBN 10 158207433X
- ISBN 13 9781582074337
- BindingPaperback
- Number of pages160
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