The Heroic Enterprise: Business and the Common Good

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9781587982460: The Heroic Enterprise: Business and the Common Good

Corporate responsibility can be judged by examining in detail how actual companies in pursuing the profit motive confer broad and measurable benefits to society. This is a reprint.

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Profit-seeking and corporate responsibility are not fundamentally at odds, argues Hood, an up-and-coming writer based in North Carolina. In fact, they are intimately linked. Businesses motivated by economic self-interest have powerful incentives to promote the common good. Technological advancements in the private sector have improved everyone's quality of life, concerns for the bottom-line have made the workplace safer than ever, and a desire to retain loyal workers has inspired flexibility among employers. Filled with anecdotes, The Heroic Enterprise shows how the free enterprise system encourages businesses to do good by doing well.

From the Publisher:

Have you ever thought that companies who pursue the profit motive in their day-to-day operations might confer broad and measurable benefits to society? Probably not, because the media have influenced our perception of corporations as greedy, producing shoddy goods, polluting the atmosphere, exploiting workers, and promoting racial injustice-in short, corrupt, amoral institutions who are willing to make a quick buck at the expense of the broader community. This book sets out to prove the antithesis of these widely-held beliefs.

Wading into the long-standing debate about corporate social responsibility, the author approaches the issues surrounding business and the common good by examining business behavior in history and in the present day. He shows how businesses have become more socially progressive and responsible. With specific examples, he demonstrates how businesses can and do serve society through the pursuit of excellence, worker performance, competitiveness, innovation, and profit. He concludes that business can be viewed as truly "heroic" because of its unique means of solving social problems.

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Book Description Beard Books,U.S., United States, 2004. Paperback. Book Condition: New. 226 x 152 mm. Language: English . Brand New Book ***** Print on Demand *****. Commentators, analysts, and academics have long cherished the notion that there is a fundamental contradiction between corporate profit-seeking and ethical or social responsibility. In this powerful, long-awaited response to these critics, John Hood argues that business owners and managers have huge incentives to promote economic and social progress. Moreover, he finds, the vast majority do so. With compelling evidence, Hood demonstrates how the incentives of the private sector marketplace dwarf those of the public sector in advancing the common good. Replying to those who assert that firms must have social responsibilities beyond economic self-interest, Hood shows that corporations seeking economic rewards have made enormous strides on behalf of workers, families, consumers, and local communities by developing new products and technologies, discovering new ways to prevent workplace accidents, attempting to reduce bottom-line costs, and furthering their own long-term interests through social and community development. With detailed examples from nearly every sector of industry, Hood describes the significant contributions that most successful corporations have made to social welfare, without sacrificing their allegiance to shareholder value. By tracking the successful record of corporate involvement across a range of benchmark areas such as revitalization of the inner city, preservation of the environment, worker safety, and family values, Hood documents how businesses have brought about a wealth of positive changes to our communities. Hood tells how Nationsbank of Charlotte, N.C., permits full time employees to shift to part time, allowing expectant mothers who are considered valued, experienced workers to stay on the job. To boost inner city economies, Kentucky Fried Chicken in the 1980 s financed up to 95 of the costs of opening up franchises in urban areas. By 1993, sales at these stores averaged $50,000 more per year than the rest of the franchise system. And The Golden Rule Insurance Company, whose chairman believed that parents should have the right to choose between public and private education, set up a charitable trust that would pay half of the cost of private-school tuition for 500 deserving children in Indianapolis. Through these and other examples, Hood turns the critics concept of the socially responsible business, essentially a threat to free enterprise, on its head. Instead, by keeping a strong link between innovation and markets and competition, business continues to make its most serious social contribution by doing what it does best: providing the foundation for our standard of living and the new services that will allow us to live more comfortably and efficiently in the future. Bookseller Inventory # AAV9781587982460

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Book Description Beard Books,U.S., United States, 2004. Paperback. Book Condition: New. 226 x 152 mm. Language: English . Brand New Book ***** Print on Demand *****.Commentators, analysts, and academics have long cherished the notion that there is a fundamental contradiction between corporate profit-seeking and ethical or social responsibility. In this powerful, long-awaited response to these critics, John Hood argues that business owners and managers have huge incentives to promote economic and social progress. Moreover, he finds, the vast majority do so. With compelling evidence, Hood demonstrates how the incentives of the private sector marketplace dwarf those of the public sector in advancing the common good. Replying to those who assert that firms must have social responsibilities beyond economic self-interest, Hood shows that corporations seeking economic rewards have made enormous strides on behalf of workers, families, consumers, and local communities by developing new products and technologies, discovering new ways to prevent workplace accidents, attempting to reduce bottom-line costs, and furthering their own long-term interests through social and community development. With detailed examples from nearly every sector of industry, Hood describes the significant contributions that most successful corporations have made to social welfare, without sacrificing their allegiance to shareholder value. By tracking the successful record of corporate involvement across a range of benchmark areas such as revitalization of the inner city, preservation of the environment, worker safety, and family values, Hood documents how businesses have brought about a wealth of positive changes to our communities. Hood tells how Nationsbank of Charlotte, N.C., permits full time employees to shift to part time, allowing expectant mothers who are considered valued, experienced workers to stay on the job. To boost inner city economies, Kentucky Fried Chicken in the 1980 s financed up to 95 of the costs of opening up franchises in urban areas. By 1993, sales at these stores averaged $50,000 more per year than the rest of the franchise system. And The Golden Rule Insurance Company, whose chairman believed that parents should have the right to choose between public and private education, set up a charitable trust that would pay half of the cost of private-school tuition for 500 deserving children in Indianapolis. Through these and other examples, Hood turns the critics concept of the socially responsible business, essentially a threat to free enterprise, on its head. Instead, by keeping a strong link between innovation and markets and competition, business continues to make its most serious social contribution by doing what it does best: providing the foundation for our standard of living and the new services that will allow us to live more comfortably and efficiently in the future. Bookseller Inventory # AAV9781587982460

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