Strategic Sales Leadership: Breakthrough Thinking for Breakthrough Results

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9781587992032: Strategic Sales Leadership: Breakthrough Thinking for Breakthrough Results
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While there are numerous cookbook approaches to sales management, very little is available on training executive sales managers how to think and manage their sales teams strategically. Until now. Drawing from the experiences and research of its team of sales powerhouses, Strategic Sales Leadership delivers an action-oriented approach to improving sales organization results. Succinct and accessible, this breakthrough book helps sales executives candidly assess their existing situation and identify the critical issues, as well as integrates relevant sales research and best practices from the illustrious author team. Ultimately, the book equips sales executives with the tools to develop an effective action plan to improve sales organization results.

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About the Author:

The Sales Educators are sales authorities widely acclaimed throughout industry and academia, including Jerry Bauer, President of Bauer & Associates; Andrea Dixon, Associate Professor at the University of Cincinnati; Tom Ingram, Professor at Colorado State University; Eli Jones, Associate Professor at the University of Houston; Buddy LaForge, Professor at the University of Louisville; Tom Leigh, Professor at The University of Georgia; Greg Marshall, Professor of Marketing in the Crummer Graduate School of Business at Rollins College; Mike Morris, Witting Chair in Entrepreneurship at Syracuse University.

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