Fashion Marketing & Merchandising

2.5 avg rating
( 2 ratings by Goodreads )
 
9781590709184: Fashion Marketing & Merchandising
View all copies of this ISBN edition:
 
 

Fashion Marketing & Merchandising brings to life the business aspects of the fashion world. It presents the basics of market economics, textiles, design, and promotion. This edition gives an in-depth view of the entire textile/apparel/retail soft goods chain and offers a comprehensive study of retail fundamentals and strategies for retail success. Hundreds of new color photos make the world of fashion come to life for fashion marketing and merchandising students.

· Describes the latest concepts in manufacturing, mass customization, and niche specialization; trends in globalization; and environmental issues.
· Explains computer technologies, such as robotic manufacturing, automatic replenishment of merchandise, and Internet retailing.
· Fashion in Action activities encourage students to apply many of the concepts learned in the chapter to real-life situations.
· Extensive glossary helps students learn terms related to fashion marketing and merchandising.

"synopsis" may belong to another edition of this title.

About the Author:

Goodheart-Willcox is the premier publisher for Technical, Trades, and Technology; Family and Consumer Sciences; and Business, Marketing and Career Education. Goodheart-Willcox products are designed to train everyone from students through practicing professionals. Our books and supplements
contain a wealth of information on the latest theories, techniques, tools, and operations for these subject areas. Whether the subject is automotive or child care, you will find numerous features throughout our textbooks to make learning easier. High-quality presentation, authoritative content,
sound topic sequence, an abundance of illustrations, involving pedagogy, real-world examples, and appropriate readability are hallmarks of Goodheart-Willcox products.

"About this title" may belong to another edition of this title.

Other Popular Editions of the Same Title

9781590709207: Fashion Marketing & Merchandising

Featured Edition

ISBN 10:  1590709209 ISBN 13:  9781590709207
Publisher: Goodheart-Willcox, 2008
Softcover

Top Search Results from the AbeBooks Marketplace

1.

Mary Wolfe
Published by Goodheart-Willcox (2008)
ISBN 10: 1590709187 ISBN 13: 9781590709184
New Hardcover Quantity Available: 1
Seller:
Irish Booksellers
(Portland, ME, U.S.A.)
Rating
[?]

Book Description Goodheart-Willcox, 2008. Condition: New. book. Seller Inventory # M1590709187

More information about this seller | Contact this seller

Buy New
US$ 41.96
Convert Currency

Add to Basket

Shipping: FREE
Within U.S.A.
Destination, Rates & Speeds

2.

Mary Wolfe
Published by Goodheart-Willcox Co (2009)
ISBN 10: 1590709187 ISBN 13: 9781590709184
New Hardcover Quantity Available: 1
Seller:
Ergodebooks
(RICHMOND, TX, U.S.A.)
Rating
[?]

Book Description Goodheart-Willcox Co, 2009. Hardcover. Condition: New. 3rd. Seller Inventory # DADAX1590709187

More information about this seller | Contact this seller

Buy New
US$ 37.04
Convert Currency

Add to Basket

Shipping: US$ 4.99
Within U.S.A.
Destination, Rates & Speeds

3.

Wolfe, Mary
Published by Goodheart-Willcox Publisher (2009)
ISBN 10: 1590709187 ISBN 13: 9781590709184
New Hardcover Quantity Available: 1
Seller:
Textbooks For Change
(Hamilton, ON, Canada)
Rating
[?]

Book Description Goodheart-Willcox Publisher, 2009. Hardcover. Condition: New. Your support helps send textbooks to students abroad as we believe that affordable and accessible education is a right, not a privilege. Seller Inventory # mon0000066583

More information about this seller | Contact this seller

Buy New
US$ 37.12
Convert Currency

Add to Basket

Shipping: US$ 6.00
From Canada to U.S.A.
Destination, Rates & Speeds

4.

Wolfe, Mary Gorgen
ISBN 10: 1590709187 ISBN 13: 9781590709184
New Quantity Available: 1
Seller:
Pbshop
(Wood Dale, IL, U.S.A.)
Rating
[?]

Book Description 2008. HRD. Condition: New. New Book.Shipped from US within 10 to 14 business days. Established seller since 2000. Seller Inventory # IB-9781590709184

More information about this seller | Contact this seller

Buy New
US$ 88.33
Convert Currency

Add to Basket

Shipping: US$ 3.99
Within U.S.A.
Destination, Rates & Speeds

5.

Mary Gorgen Wolfe
Published by Goodheart-Wilcox Publisher, United Kingdom (2009)
ISBN 10: 1590709187 ISBN 13: 9781590709184
New Hardcover Quantity Available: 1
Seller:
Book Depository International
(London, United Kingdom)
Rating
[?]

Book Description Goodheart-Wilcox Publisher, United Kingdom, 2009. Hardback. Condition: New. 3rd ed.. Language: English . Brand New Book. Fashion Marketing Merchandising brings to life the business aspects of the fashion world. It presents the basics of market economics, textiles, design, and promotion. This edition gives an in-depth view of the entire textile/apparel/retail soft goods chain and offers a comprehensive study of retail fundamentals and strategies for retail success. Hundreds of new color photos make the world of fashion come to life for fashion marketing and merchandising students. Describes the latest concepts in manufacturing, mass customization, and niche specialization; trends in globalization; and environmental issues. Explains computer technologies, such as robotic manufacturing, automatic replenishment of merchandise, and Internet retailing. Fashion in Action activities encourage students to apply many of the concepts learned in the chapter to real-life situations. Extensive glossary helps students learn terms related to fashion marketing and merchandising. Seller Inventory # AAC9781590709184

More information about this seller | Contact this seller

Buy New
US$ 94.96
Convert Currency

Add to Basket

Shipping: FREE
From United Kingdom to U.S.A.
Destination, Rates & Speeds

6.

Mary Gorgen Wolfe
Published by Goodheart-Wilcox Publisher, United Kingdom (2009)
ISBN 10: 1590709187 ISBN 13: 9781590709184
New Hardcover Quantity Available: 1
Seller:
The Book Depository
(London, United Kingdom)
Rating
[?]

Book Description Goodheart-Wilcox Publisher, United Kingdom, 2009. Hardback. Condition: New. 3rd ed.. Language: English . Brand New Book. Fashion Marketing Merchandising brings to life the business aspects of the fashion world. It presents the basics of market economics, textiles, design, and promotion. This edition gives an in-depth view of the entire textile/apparel/retail soft goods chain and offers a comprehensive study of retail fundamentals and strategies for retail success. Hundreds of new color photos make the world of fashion come to life for fashion marketing and merchandising students. Describes the latest concepts in manufacturing, mass customization, and niche specialization; trends in globalization; and environmental issues. Explains computer technologies, such as robotic manufacturing, automatic replenishment of merchandise, and Internet retailing. Fashion in Action activities encourage students to apply many of the concepts learned in the chapter to real-life situations. Extensive glossary helps students learn terms related to fashion marketing and merchandising. Seller Inventory # AAC9781590709184

More information about this seller | Contact this seller

Buy New
US$ 97.49
Convert Currency

Add to Basket

Shipping: FREE
From United Kingdom to U.S.A.
Destination, Rates & Speeds

7.

Wolfe, Mary
Published by Goodheart-Willcox (2008)
ISBN 10: 1590709187 ISBN 13: 9781590709184
New Hardcover Quantity Available: 1
Seller:
Murray Media
(North Miami Beach, FL, U.S.A.)
Rating
[?]

Book Description Goodheart-Willcox, 2008. Hardcover. Condition: New. Never used!. Seller Inventory # 1590709187

More information about this seller | Contact this seller

Buy New
US$ 97.84
Convert Currency

Add to Basket

Shipping: FREE
Within U.S.A.
Destination, Rates & Speeds

8.

Wolfe, Mary Gorgen
Published by GOODHEART-WILLCOX PUBL (2008)
ISBN 10: 1590709187 ISBN 13: 9781590709184
New Quantity Available: 1
Seller:
Books2Anywhere
(Fairford, GLOS, United Kingdom)
Rating
[?]

Book Description GOODHEART-WILLCOX PUBL, 2008. HRD. Condition: New. New Book. Shipped from US within 10 to 14 business days. Established seller since 2000. Seller Inventory # IB-9781590709184

More information about this seller | Contact this seller

Buy New
US$ 91.94
Convert Currency

Add to Basket

Shipping: US$ 11.98
From United Kingdom to U.S.A.
Destination, Rates & Speeds

9.

Mary Gorgen Wolfe
ISBN 10: 1590709187 ISBN 13: 9781590709184
New Hardcover Quantity Available: 1
Seller:
Grand Eagle Retail
(Wilmington, DE, U.S.A.)
Rating
[?]

Book Description Hardcover. Condition: New. 3rd. Hardcover. Shipping may be from multiple locations in the US or from the UK, depending on stock availability. 672 pages. 1.633. Seller Inventory # 9781590709184

More information about this seller | Contact this seller

Buy New
US$ 104.77
Convert Currency

Add to Basket

Shipping: FREE
Within U.S.A.
Destination, Rates & Speeds

10.

Wolfe, Mary
Published by Goodheart-Willcox
ISBN 10: 1590709187 ISBN 13: 9781590709184
New Hardcover Quantity Available: 1
Seller:
Russell Books
(Victoria, BC, Canada)
Rating
[?]

Book Description Goodheart-Willcox. Hardcover. Condition: New. 1590709187 Special order direct from the distributor. Seller Inventory # ING9781590709184

More information about this seller | Contact this seller

Buy New
US$ 112.06
Convert Currency

Add to Basket

Shipping: US$ 7.00
From Canada to U.S.A.
Destination, Rates & Speeds

There are more copies of this book

View all search results for this book