From the Foreword by Don Edward Beck, PhD: Books about subjects like economics are rarely written from the perspective of human or cultural evolution. Seldom, if ever, does a reader come across a narrative with pioneering methods that reframe a specialized discipline through a wide-cultural whole systems approach. This is precisely what Said E. Dawlabani does in this revolutionary book, Memenomics: The Next-Generation Economic System. This is a book that reframes the issues of competing economic and political ideologies and places them into an evolutionary new paradigm. This is a book about change done right. It is no secret that today we are dealing with a great political divide that threatens many of our democratic institutions. Right and left ideologies have becomes polarized camps that seem to be worlds apart.
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SAID DAWLABANI is the leading expert in the value-systems approach to economics. He is the founder of The Memenomics Group, an advisory organization that reframes economic issues through the prism of value systems and offers sustainable solutions based on this emerging science. For the past decade he has worked closely with renowned global geopolitical advisor Dr. Don E. Beck, one of the architects behind South Africa's transition from apartheid and co-author of Spiral Dynamics.
By taking into account the psychology of cultures as well as individuals. MEMEnomics is able to predict the ever-changing nature and the value preferences of humans as they interact with their environment. In this developmental model, Mr. Dawlabani analyzes the economic preferences of five of the eight-known existing value systems designated by a color-system in the research of Beck and Cowan.
The author believes that analysis of these patterns of economic cycles is critical in understanding the meme of laissez-faire capitalism. Demonstrating predictable cycles of our economic history through the spiral of evolving levels of cultural value systems, he argues that we must change the course of failures inherent in our current system.
Mr. Dawlabani then offers a solution for the future viability of capitalism - the formation of a "smart model" of government designed from the values of the currently emerging seventh-level value system. He calls on business leaders to evolve their values to the higher seventh-level system detailed in his "platform for functional capitalism."
In this evolution of business conciseness, humanity moves from the myopic ethic of "subsistence" to a new frontier that champions the emerging ethic of the "magnificence of existence" - where we all blend as part of a larger, compassionate whole.
MEMEnomics \MEE-MEH-nomics \ -noun
A new branch of social science that studies patterns of economics policies and practices by taking an integral, whole-systems approach to economic sustainability.
The term "vMEME" (the superscript "v" is for "value") refers to a core value system expressed through a cultures memes, i.e., its ideas, habits, and cultural preferences and practices that spread from person to person.
In MEMEnomics Said E. Dawlabani reframes our economic history and the future of capitalism through the unique prism of a culture's value systems. Focusing on long-term effects of economic policy on society, he expands psychologist Clare W. Graves' concepts of the hierarchical nature of human development and the theories of value systems of Beck and Cowan's Spiral Dynamics. He presents our economic systems in terms of the hierarchy of value-systems or vMEMEs of human existence that we can now identify. These new value preferences emerge as people interact with their environment to solve the problems of their "life conditions."
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