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A New York Times bestselling author reveals how to find the right words for every situation
Whether you are making a budget request, interviewing for a job, ending a relationship, or talking to children about divorce, the crux of success in those and other crucial situations is planned, effective communication. And yet, it is the tool people most often fail to use. In Perfecting Your Pitch, expert consultant and negotiator Ronald M. Shapiro presents his system of scripting, outlined efficiently as the Three D’s: Draft, Devil’s Advocate, Deliver.
Using real-life examples, Shapiro walks readers step-by-step through the process of creating an effective message, preparing for counterarguments, and delivering the results with confidence and grace across a broad range of situations. He also provides an excellent menu of stories and model scripts for communication challenges affecting business, family, friends and consumers.
Reaching out to readers of Difficult Conversations and Getting to Yes, Perfecting Your Pitch introduces a simple but powerful system we can all use for great results.
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Cofounder of the Shapiro Negotiations Institute, RONALD M. SHAPIRO has negotiated more than $1 billion in contracts. His techniques have helped resolve a national symphony orchestra strike, facilitate solutions to human relations problems, and reconcile disputes in the government and corporate world. His bestselling books include The Power of Nice and Dare to Prepare.
JEFF BARKER is a Baltimore Sun sports reporter. He has covered news, politics and sports for The Sun, Arizona Republic and AP and has appeared on PBS, CNN, ESPN and other networks. He lives with his wife and daughter in Silver Spring, Maryland.
“Perfecting Your Pitch is filled with powerful insights about effective communication for leaders, parents, friends, spouses, managers, and consumers. Ron Shapiro, a world-renowned negotiation expert, sports agent, and lawyer, shares rich examples and practical wisdom accumulated through decades of experience. The book takes readers behind the scenes of major sports deals, business negotiations, and family challenges, revealing how Shapiro has achieved extraordinary success and helped others follow in his footsteps—all while maintaining impeccable integrity.”
— Adam Grant, Wharton professor and bestselling author of Give and Take
“Advice from Ron Shapiro is money in the bank. If you want to learn how to deal with life and business communication challenges, then perfecting your pitch is a must read.”
— Ann Curry, NBC News National and International Correspondent and Anchor at Large
"Perfecting Your Pitch covers a staggering array of life situations, from salary negotiations to personal relationships, in which a wrong word or an inept phrase could mean the difference between success and failure. Sometimes you only get one chance to ask for what you want or express how you feel – and this book is the perfect guide to help you make the most of those opportunities.”
—Daniel H. Pink, author of To Sell is Human and Drive
"Effective, strategic communication is important for success in everything we do. Ron Shapiro is a proven negotiator and renowned communicator, who provides practical advice on how to build individual confidence and deliver hard messages with skill, forcefulness, and empathy. His easily adaptable approach and practical lessons in this great book will help anyone communicate better and more effectively in every walk of life.”
—John Harbaugh, Head Coach of the SuperBowl XLVII Champion Baltimore Ravens
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Book Description Avery, 2013. Condition: New. book. Seller Inventory # M1594632014
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