Polling and the Public: What Every Citizen Should Know

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9781604266061: Polling and the Public: What Every Citizen Should Know
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Asher’s central objective―to help students become savvy consumers of polls―has only grown in importance as polling data have become more central to public and civic discourse. His trusted and brief guide offers solid grounding on polls: how the media cover them, their use in campaigns and elections, and their interpretation. Methodological aspects of polling are explained simply, in a non-technical fashion. 

Bringing the book fully up to date with new data and scholarship, this edition covers polls in a fragmented media environment and nontraditional approaches to polling, as well as the use of age cohorts to trace public opinion trends over time.

 

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About the Author:

Dr. Herb Asher is professor emeritus of political science at The Ohio State University and counselor to the university president.  He previously served as special assistant to the university president for government relations and founding director of the John Glenn Institute for Public Service and Public Policy.  He is frequently called upon as an expert political analyst by local and national media.
Dr. Asher earned his degrees at Bucknell University (B.S. Mathematics) and the University of Michigan (M.A. & PH.D. in political science).

Dr. Asher serves as faculty adviser to several student organizations, including the Undergraduate Student Government, the College Democrats, and two fraternities.  He also serves on the Executive Committee and Board of Trustees of Hillel and formerly served as faculty adviser to the College Republicans.

Dr. Asher is a former member and chair of the Ohio Ethics Commission and a member of the Mid-Ohio Regional Planning Commission.  He is a member of the Board of Trustees of Community Research Partners, a former member of the Board of Trustees of the Columbus Metropolitan Club, and former president of the Ohio State University Faculty Club.

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Other Popular Editions of the Same Title

9781568028330: Polling and the Public: What Every Citizen Should Know

Featured Edition

ISBN 10:  1568028334 ISBN 13:  9781568028330
Publisher: Cq Pr, 2004
Softcover

9780871877550: Polling and the Public: What Every Citizen Should Know

Cq Pr, 1995
Softcover

9781568024004: Polling and the Public: What Every Citizen Should Know

Congre..., 1998
Softcover

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