Visual Merchandising and Display: Studio Access Card

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9781609010843: Visual Merchandising and Display: Studio Access Card
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As long as there are shoppers, there will be a need for visual merchandising. Zeroing in on all aspects of the craft-from classic techniques to the most avant-garde developments, Visual Merchandising and Display, 6th Edition, teaches readers to present products at their best: color-coordinated, accessorized, and self-explanatory. Hundreds of examples from around the world demonstrate how retailers can reach their target markets by adding interest to window and interior displays. This new edition of the best-selling text also includes sections on sustainability, offering tips for "green" presentation. This book serves as a "how to" for creating a visual look and feel for a brand and optimizing images.

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About the Author:

Martin M. Pegler has been in the field of visual merchandising and store design for over fifty years and has authored and edited more than seventy books. He is an international lecturer on Display, Visual Merchandising and Store Design and an editor of the quarterly publication, Retail Design International.

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Other Popular Editions of the Same Title

9781563671739: Visual Merchandising and Display

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ISBN 10:  1563671735 ISBN 13:  9781563671739
Publisher: Fairchild Books, 1998
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9781563674457: Visual Merchandising & Display (5th Edition)

Fairch..., 2006
Hardcover

9780870057342: Visual Merchandising and Display

Fairch..., 1991
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9781563670435: Visual Merchandising & Display

Fairch..., 1995
Hardcover

9780685478844: Visual Merchandising and Display

Fairch..., 1991
Softcover

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