Changing Business from the Inside Out: A Treehugger's Guide to Working in Corporations - Softcover

Mohin, Timothy J.

Softcover

ISBN 10: 1609946405 ISBN 13: 9781609946401

Publisher: Berrett-Koehler Publishers, 2012

Synopsis

The BP oil spill, the 2008 global financial collapse, and revelations of scandalous working conditions at Chinese electronics supplier Foxconn show why so many are suspicious of promises of corporate responsibility. But slowly and fitfully, corporations are changing. It’s not just because of the high cost of making amends and a fear of negative publicity. Consumers are demanding better corporate behavior, and an increasing number of executives are eager to make their organizations more of a force for good. But corporations can’t act in responsible ways if no “treehuggers” are working inside the system to lead the effort.

For more than two decades, Timothy J. Mohin has worked to improve working conditions, clean up factories, and battle climate change—all while being employed by some of the biggest companies in the world. In Changing Business from the Inside Out he’s written the first practical, authoritative insider’s guide to creating a career in corporate responsibility. Mohin describes how to get started and what the day-to-day experience of being “the designated driver at the corporate cocktail party” is really like. He recounts colorful case studies from his own career, provides advice on how CSR workers can have greater impact, and even looks into how employees in other corporate functions can make a difference. He details the programs and processes needed to support a comprehensive CSR effort, but perhaps most importantly, he identifies the personal and professional skills needed to navigate corporate politics and get buy-in from sometimes skeptical colleagues.

With more than 80 percent of the Fortune 500 now publishing “sustainability reports,” a new career path has been forged in corporate responsibility. From strategy to data mining to supply chains and communication, this book is the “operator’s manual” for this new career path.

About this title

From the Back Cover

At a time when trust in corporations has reached an all-time low, interest incorporate responsibility is at an all-time high. Tim Mohin, a veteran corporateresponsibility practitioner, argues that activists can accomplish more for theplanet and society by serving as a voice of responsibility within the corporationrather than protesting outside the factory gates. This book is a manual on howto steer the corporate supertanker toward doing good for people and our planet.Whether you are a practitioner needing advice, a mid-career professional wantingto change course, or an MBA wondering how to incorporate responsibility intoyour career, this book has the answers you need.

From the Inside Flap

This is one of the most valuable and useful guides to working in Corporate Responsibility (CR) written to date. Tim uses his extensive experience working in organisations such as the US Environmental Protection Agency (EPA), Intel, Apple, and currently AMD to provide practical tools and advice to not only those seeking to enter the sector but also to seasoned CR professionals and business leaders. Review by Jennifer Roynon. csrinternational.org/category/briefings/book-reviews/

Edition details

• Publisher: Berrett-Koehler Publishers
• Publication date: 2012
• ISBN 10: 1609946405
• ISBN 13: 9781609946401
• Binding: Paperback
• Language: English
• Edition number: 1
• Number of pages: 280