Message Matters: Succeeding at the Crossroads of Mission and Market - Hardcover

Leet, Rebecca K.

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9781630263768: Message Matters: Succeeding at the Crossroads of Mission and Market

Synopsis

Message Matters: Succeeding at the Crossroads of Mission and Market

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About the Author

REBECCA K. LEET is principal of Rebecca Leet & Associates, which helps organizations think before they speak and speak so that others listen. She has provided strategic counsel to nonprofits since 1985, often serving organizations that are undertaking a process for the first time. For example, she developed the first strategic plan for Friends of the Earth, the first strategic marketing plan for the American Lung Association, and the first strategic communications plan for ZERO TO THREE. Prior to starting her firm, Rebecca was a congressional reporter for the Washington Star, director of news information for ABC News/Washington, press secretary to former U.S. Senator Lowell Weicker, and vice president of communications for the Wilderness Society.

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Other Popular Editions of the Same Title

9780940069633: Message Matters: Succeeding at the Crossroads of Mission and Market

Featured Edition

ISBN 10:  0940069636 ISBN 13:  9780940069633
Publisher: Fieldstone Alliance, 2007
Softcover