The Vibe: The Marketing Handbook for Every Product, Service and Industry

4 avg rating
( 1 ratings by Goodreads )
 
9781742169736: The Vibe: The Marketing Handbook for Every Product, Service and Industry
View all copies of this ISBN edition:
 
 

While most companies claim to have a brand, only a few make an authentic connection with customers or clients. The rest simply have a logo that gets slapped onto the side of a truck or onto a shirt. Today it's brands that will thrive and survive, and to build a brand, you need to create the right vibe around your business.

In The Vibe Gary Bertwistle shares his secrets, stripping away the jargon and highlighting the essential thinking required before you spend time, money and energy on promotion and advertising. Whether you're a commercial, industrial, retail or service company, this book gives you the tools to create a powerful brand in the minds of your customers.

Easy to understand, practical and relevant for businesses of all sizes, with real examples of Australian businesses -- The Vibe is what every brand needs!

"synopsis" may belong to another edition of this title.

From the Back Cover:

Great wisdom, simply told by one of Australia's branding gurus. Clever yet practical solutions to building any business through marketing - Siimon Reynolds, co-founder of Photon Group, Australia's largest marketing services company


While most companies claim to have a brand, only a few make an authentic connection with customers or clients. The rest simply have a logo that gets slapped onto the side of a truck or onto a shirt. Today it's brands that will thrive and survive, and to build a brand, you need to create the right vibe around your business.

In The Vibe Gary Bertwistle shares his secrets, stripping away the jargon and highlighting the essential thinking required before you spend time, money and energy on promotion and advertising. Whether you're a commercial, industrial, retail or service company, this book gives you the tools to create a powerful brand in the minds of your customers.

Easy to understand, practical and relevant for businesses of all sizes, with real examples of Australian businesses - The Vibe is what every brand needs!

About the Author:

Gary Bertwistle,  Australia's most creative and innovative thinker, has helped hundreds of businesses become geniune brands. Gary is renowned for his simple and easygoing style, and passion in helping people to think differently about their life, family, business and Mojo.

"About this title" may belong to another edition of this title.

Top Search Results from the AbeBooks Marketplace

1.

Gary Bertwistle
Published by John Wiley and Sons
ISBN 10: 1742169732 ISBN 13: 9781742169736
New Quantity Available: > 20
Seller:
INDOO
(Avenel, NJ, U.S.A.)
Rating
[?]

Book Description John Wiley and Sons. Condition: New. Brand New. Seller Inventory # 1742169732

More Information About This Seller | Contact this Seller

Buy New
US$ 20.77
Convert Currency

Add to Basket

Shipping: US$ 3.50
Within U.S.A.
Destination, Rates & Speeds

2.

Gary Bertwistle
ISBN 10: 1742169732 ISBN 13: 9781742169736
New Paperback First Edition Quantity Available: 1
Seller:
Grand Eagle Retail
(Wilmington, DE, U.S.A.)
Rating
[?]

Book Description 2010. Paperback. Condition: New. 1st. Paperback. While most companies claim to have a brand, only a few make an authentic connection with customers or clients. The rest simply have a logo that gets slapped onto the side of a truck or ont.Shipping may be from multiple locations in the US or from the UK, depending on stock availability. 168 pages. 0.190. Seller Inventory # 9781742169736

More Information About This Seller | Contact this Seller

Buy New
US$ 27.83
Convert Currency

Add to Basket

Shipping: FREE
Within U.S.A.
Destination, Rates & Speeds

3.

Gary Bertwistle
Published by John Wiley Sons Australia Ltd, Australia (2010)
ISBN 10: 1742169732 ISBN 13: 9781742169736
New Paperback Quantity Available: 10
Seller:
Book Depository International
(London, United Kingdom)
Rating
[?]

Book Description John Wiley Sons Australia Ltd, Australia, 2010. Paperback. Condition: New. Language: English . Brand New Book. While most companies claim to have a brand, only a few make an authentic connection with customers or clients. The rest simply have a logo that gets slapped onto the side of a truck or onto a shirt. Today it s brands that will thrive and survive, and to build a brand, you need to create the right vibe around your business. In The Vibe Gary Bertwistle shares his secrets, stripping away the jargon and highlighting the essential thinking required before you spend time, money and energy on promotion and advertising. Whether you re a commercial, industrial, retail or service company, this book gives you the tools to create a powerful brand in the minds of your customers. Easy to understand, practical and relevant for businesses of all sizes, with real examples of Australian businesses -- The Vibe is what every brand needs!. Seller Inventory # BZV9781742169736

More Information About This Seller | Contact this Seller

Buy New
US$ 31.52
Convert Currency

Add to Basket

Shipping: FREE
From United Kingdom to U.S.A.
Destination, Rates & Speeds

4.

Gary Bertwistle
Published by Wrightbooks (2010)
ISBN 10: 1742169732 ISBN 13: 9781742169736
New Paperback First Edition Quantity Available: 1
Seller:
Irish Booksellers
(Portland, ME, U.S.A.)
Rating
[?]

Book Description Wrightbooks, 2010. Paperback. Condition: New. book. Seller Inventory # M1742169732

More Information About This Seller | Contact this Seller

Buy New
US$ 36.12
Convert Currency

Add to Basket

Shipping: FREE
Within U.S.A.
Destination, Rates & Speeds

5.

Gary Bertwistle
Published by Wrightbooks (2010)
ISBN 10: 1742169732 ISBN 13: 9781742169736
New Paperback Quantity Available: 1
Seller:
Ergodebooks
(RICHMOND, TX, U.S.A.)
Rating
[?]

Book Description Wrightbooks, 2010. Paperback. Condition: New. 1. Seller Inventory # DADAX1742169732

More Information About This Seller | Contact this Seller

Buy New
US$ 32.86
Convert Currency

Add to Basket

Shipping: US$ 4.99
Within U.S.A.
Destination, Rates & Speeds

6.

Gary Bertwistle
Published by John Wiley Sons Australia Ltd, Australia (2010)
ISBN 10: 1742169732 ISBN 13: 9781742169736
New Paperback Quantity Available: 10
Seller:
Book Depository hard to find
(London, United Kingdom)
Rating
[?]

Book Description John Wiley Sons Australia Ltd, Australia, 2010. Paperback. Condition: New. Language: English . This book usually ship within 10-15 business days and we will endeavor to dispatch orders quicker than this where possible. Brand New Book. While most companies claim to have a brand, only a few make an authentic connection with customers or clients. The rest simply have a logo that gets slapped onto the side of a truck or onto a shirt. Today it s brands that will thrive and survive, and to build a brand, you need to create the right vibe around your business. In The Vibe Gary Bertwistle shares his secrets, stripping away the jargon and highlighting the essential thinking required before you spend time, money and energy on promotion and advertising. Whether you re a commercial, industrial, retail or service company, this book gives you the tools to create a powerful brand in the minds of your customers. Easy to understand, practical and relevant for businesses of all sizes, with real examples of Australian businesses -- The Vibe is what every brand needs!. Seller Inventory # BZV9781742169736

More Information About This Seller | Contact this Seller

Buy New
US$ 40.75
Convert Currency

Add to Basket

Shipping: FREE
From United Kingdom to U.S.A.
Destination, Rates & Speeds

7.

Bertwistle, Gary
Published by Wrightbooks (2010)
ISBN 10: 1742169732 ISBN 13: 9781742169736
New Paperback Quantity Available: 2
Seller:
Murray Media
(North Miami Beach, FL, U.S.A.)
Rating
[?]

Book Description Wrightbooks, 2010. Paperback. Condition: New. Never used!. Seller Inventory # P111742169732

More Information About This Seller | Contact this Seller

Buy New
US$ 48.86
Convert Currency

Add to Basket

Shipping: US$ 1.99
Within U.S.A.
Destination, Rates & Speeds

8.

Gary Bertwistle
ISBN 10: 1742169732 ISBN 13: 9781742169736
New Paperback First Edition Quantity Available: 1
Seller:
AussieBookSeller
(SILVERWATER, NSW, Australia)
Rating
[?]

Book Description 2010. Paperback. Condition: New. 1st. Paperback. While most companies claim to have a brand, only a few make an authentic connection with customers or clients. The rest simply have a logo that gets slapped onto the side of a.Shipping may be from our Sydney, NSW warehouse or from our UK or US warehouse, depending on stock availability. 168 pages. 0.190. Seller Inventory # 9781742169736

More Information About This Seller | Contact this Seller

Buy New
US$ 24.73
Convert Currency

Add to Basket

Shipping: US$ 37.00
From Australia to U.S.A.
Destination, Rates & Speeds

9.

Bertwistle, Gary
Published by Wrightbooks
ISBN 10: 1742169732 ISBN 13: 9781742169736
New PAPERBACK Quantity Available: 1
Seller:
Cloud 9 Books
(Wellington, FL, U.S.A.)
Rating
[?]

Book Description Wrightbooks. PAPERBACK. Condition: New. 1742169732 New Condition. Seller Inventory # NEW7.2149679

More Information About This Seller | Contact this Seller

Buy New
US$ 64.78
Convert Currency

Add to Basket

Shipping: US$ 4.99
Within U.S.A.
Destination, Rates & Speeds

10.

Bertwistle, Gary
Published by Wright Books Pty Ltd (2010)
ISBN 10: 1742169732 ISBN 13: 9781742169736
New Paperback Quantity Available: 1
Seller:
Revaluation Books
(Exeter, United Kingdom)
Rating
[?]

Book Description Wright Books Pty Ltd, 2010. Paperback. Condition: Brand New. 1st edition. 168 pages. 8.27x5.47x0.51 inches. In Stock. Seller Inventory # 1742169732

More Information About This Seller | Contact this Seller

Buy New
US$ 74.36
Convert Currency

Add to Basket

Shipping: US$ 8.28
From United Kingdom to U.S.A.
Destination, Rates & Speeds