Operations Management in the Travel Industry

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9781780646107: Operations Management in the Travel Industry
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Covering the applied managerial perspective of the travel industry, this book looks at the core disciplines and the application of theory to practice. Considering individual and corporate social responsibility, it teaches effective managerial skills by reviewing legal frameworks, quality management and marketing, financial management, and the management of shareholders and stakeholders. It discusses current trends such as sustainability and governmental emission targets against a background of the needs of a commercial business to innovate and increase profits. A valuable tool for both students and those working in the travel industry, this new edition includes new content, a revised structure and all-new international case studies.

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About the Author:

Peter Robinson is Principal Lecturer and Head of the Leisure Department at the University of Wolverhampton, UK. His responsibilities also extend to the management of The Arena Theater, a university owned arts venue. Peter has a background working in tourism and events management in the public, private and voluntary sectors, and his research interests include tourism management, events management, event motivation and community-based and slow tourism. Peter has published a number of edited textbooks, including Operations Management for The Travel Industry (CAB International), Events Management (CAB International) and Research Themes for Tourism (CAB International), together with journal articles, industry publications and presentations at international research and industry conferences. Peter is the West Midlands Representative for the Tourism Management Institute, a member of the Executive Committee for the Association for Event Management Education and is a member of the Education and Training Committee for The Institute of Travel and Tourism.

Review:

Praise for the first edition:
"[W]ritten in a clear and simple style...(the volume) will be useful for undergraduate students. Robinson deserves to be congratulated."--Annals of Tourism Research

"A useful book that gives a very good overview of what Operations Management entails."--Tourism Society Journal

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Other Popular Editions of the Same Title

9781780646114: Operations Management in the Travel Industry

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ISBN 10:  1780646119 ISBN 13:  9781780646114
Publisher: CABI, 2016
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9781845935030: Operations Management in the Travel Industry

CABI, 2009
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Book Description CABI Publishing, United Kingdom, 2016. Hardback. Condition: New. 2nd edition. Language: English. Brand new Book. Covering the applied managerial perspective of the travel industry, this book looks at the core disciplines and the application of theory to practice. Considering individual and corporate social responsibility, it teaches effective managerial skills by reviewing legal frameworks, quality management and marketing, financial management, and the management of shareholders and stakeholders. It discusses current trends such as sustainability and governmental emission targets against a background of the needs of a commercial business to innovate and increase profits. A valuable tool for both students and those working in the travel industry, this new edition includes new content, a revised structure and all-new international case studies. Seller Inventory # BTE9781780646107

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