The Sustainable Enterprise Fieldbook: When It All Comes Together

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9781783534173: The Sustainable Enterprise Fieldbook: When It All Comes Together

The second edition of The Sustainable Enterprise Fieldbook provides a crucial update to this seminal work, published in 2008. It teaches and guides leaders, managers, practitioners, students, and professors in every sector of society, and in every industry, in creating a successful and sustainable enterprise. By making the steps needed clear, understandable, and simple to follow, the book naturally engages readers in their journey and encourages their participation in three key ways: by increasing their understanding and awareness of what sustainability means at a conceptual and practical, as well as a personal, level; by energizing and expanding people's commitment to building sustainable enterprises; and by providing readers with extensive tools and techniques so they can individually and collectively take actions that will improve the social, environmental, and economic performance of their organizations in both the short and long term.

Each chapter of the book illustrates through models, tools, cases, stories, and examples from a wide range of companies how to integrate sustainability into the day-to-day realities of running a business. Managers are coached, facilitated, and guided to enable them to create a better balance between the short and long term, to help them to become change agents in their organizations and to provide answers to the question "How do I make a difference?" Some of the areas covered are leadership, strategy, managing change, employee engagement, metrics and measurement, networks, and globalization.

Readers of The Sustainable Enterprise Fieldbook will gain access to the innovative Living Fieldbook: an online community support forum providing ongoing assistance in building a sustainable enterprise.

The fully revised Sustainable Enterprise Fieldbook: Second Edition will be essential reading for those in every sector of business and academia.

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Book Description:

Building an organization’s commitment to sustainability is not just a means to enhancing the health, diversity, and strength of the world’s ecosystems but a financially and socially sound best practice as well. The Sustainable Enterprise Fieldbook helps readers understand what sustainability means, and how they can implement it in their organization. Collecting the wisdom of an outstanding network of experts, the book uses models, tools, case studies, and examples from a wide range of companies to show readers how they can:

manage the transition to an eco-friendly culture · foster employee engagement · integrate sustainability into the day-to-day realities of their business · oversee both short-and long-term goals for their sustainability initiatives

Also included are metrics allowing readers to measure their efforts in promoting an environmentally responsible organization. This book provides the crucial guidance organizations need to make money and make a difference.

About the Author:

Jeana Wirtenberg is based at the Institute for Sustainable Enterprise, Fairleigh Dickinson University.

William Russell is a leader in sustainable development systems.

David Lipsky is a senior consultant with Conversant and Associate Professor at Manhattanville College.

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