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Russia, the largest country in the world, has untapped tourism potential. Historic and cultural resources, natural attractions, and business opportunities attract a growing number of visitors to this fast-growing country. The book will appeal to a broad base of students, professors, and practitioners. It addresses tourism as a system, provides essentials of management and marketing, discusses tourism planning and impact management, and proposes strategies and recommendations to improve Russia as an international destination. It is also unique in its approach: it has been written by a group of collaborating authors as part of an EU-funded project that created links between tourism academics from Russia and the European Union. Each chapter was co-written by an international mix of contributors who have worked together on tourism and Russia for two years. This project has been funded with support from the European Commission. It reflects the views only of the authors, and the Commission cannot be held responsible for any use which may be made of the information contained therein.
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Frederic Dimanche - Ryerson University, Canada
Frederic Dimanche, Ph.D., is Director ofthe School of Hospitality and Tourism Management at Ryerson University, Toronto,Canada. Before joining Ryerson, he was Professor and Director of the Center forTourism Management at SKEMA Business School in France (2001-2015), Professor atthe University of New Orleans (1991-2001) and Research Director of The OlingerGroup, a full service marketing research firm in New Orleans.
Frederic has publishednumerous tourism-related research articles and has co-authored one book (in French)on hospitality management and another (in English) on tourism in Russia. He hascontributed as a guest lecturer or as a consultant to universities, privatecompanies, and national or regional tourism organizations in France, the USA,and other countries in Europe, Asia, and the Americas. He is a past Presidentof the Travel and Tourism Research Association Europe and a member of theInternational Academy for the Study of Tourism.
Lidia Andrades - University of Extremadura, Spain
Scholars of tourism and business in general both inside and outside of Russia report the results of a European research project to boost the competitiveness and sustainability of tourism in the Russian Federation. The report evaluates major tourism segments; identifies significant challenges, threats, weaknesses, and strengths; and offers guidelines for improving the tourism curricula at Russian universities. It covers tourism in Russia, tourism management, tourist behavior and trends, cultural tourism, nature-based tourism, health and wellness tourism, business tourism, and trends and issues. --Distributed in North America by Turpin Distribution. Annotation ©2015 Ringgold Inc. Portland, OR (protoview.com)
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