Car Business 101: #CrazyShitCarDealersDo (Perfect Dealership) - Softcover

Zanan, Mr. Max

Softcover

ISBN 10: 1792652925 ISBN 13: 9781792652929

Publisher: Independently published, 2018

Synopsis

Automotive retail is at crossroads--either it gets better or becomes extinct. Consumers are dissatisfied with the sales process in brick and mortar dealerships and that is the driving force behind the rise of Carvana and other industry disrupters. However, it is not too late to fix the way car dealerships operate and improve their reputation. Car Business 101 highlights irrational and counterproductive behavior that car dealers engage in on a daily basis. If you own or work in a car dealership it will be easy to recognize insanity that goes on in Sales, F&I, BDC, HR, and Parts & Service departments. This book offers a fresh perspective and plenty of practical solutions that should be implemented as soon as possible. It is informative and entertaining at the same time. It is a must read for dealer principals, dealership employees, and vendors that service car dealers.

About this title

Review

"Zanan's style isn't one for mincing words, which instills a level of trust in his expertise. It also puts readers into the mindset that they're not being coddled and that changes need to happen sooner rather than later. A truly eye-opening read about the process of buying and selling cars, this book has the potential to be the manual that dealer principals swear by and see as responsible for saving their business." - Reviewed by Michael Radon for The US Review

Edition details

• Publisher: Independently published
• Publication date: 2018
• Language: English
• ISBN 10: 1792652925
• ISBN 13: 9781792652929
• Binding: Paperback
• Number of pages: 101