Why Blog?: Motivations for Blogging (Chandos Information Professional Series)

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9781843345831: Why Blog?: Motivations for Blogging (Chandos Information Professional Series)
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'Weblogging' or ‘blogging’ has joined e-mail and Internet home pages as one of the most popular uses of the Internet. This book focuses on the British blogosphere, comparing British bloggers to the more researched US. Motivations covered include the desire to connect with others online, the need to express opinions or blow off steam, or to share experiences, and a growing financial motivation in the blogosphere. Other motivations explored include a desire to become a ‘citizen journalist’, a need for validation, the commercial possibilities of blogging and the possibility of turning your blog into a published ‘book’.

  • Expands the discussion of the blogging phenomenon outside the US
  • Focuses on the British blogosphere, comparing British bloggers to the more researched US
  • Includes a discussion of the motivations of women bloggers

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About the Author:

Dr Sarah Pedersen is a Reader in the Department of Communication, Marketing and Media, The Aberdeen Business School, at The Robert Gordon University in Aberdeen, where she is Course Leader of the MSc in Publishing Studies. Her research and teaching interests include computer-mediated communication, media history and gender and the media and she has published extensively on the subjects of UK blogging, women and blogging and women’s use of mass media. She is currently the Chair of the UK Association for Publishing Education (UK APE).

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"...[A] very interesting combination of research and comments on the motivations and predilections for blogging." --Journal of Web Librarianship, 2011

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Book Description Woodhead Publishing Ltd, United Kingdom, 2010. Paperback. Condition: New. New. Language: English . Brand New Book. Weblogging or `blogging has joined e-mail and Internet home pages as one of the most popular uses of the Internet. This book focuses on the British blogosphere, comparing British bloggers to the more researched US. Motivations covered include the desire to connect with others online, the need to express opinions or blow off steam, or to share experiences, and a growing financial motivation in the blogosphere. Other motivations explored include a desire to become a `citizen journalist , a need for validation, the commercial possibilities of blogging and the possibility of turning your blog into a published `book . Seller Inventory # AA59781843345831

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