Perspectives of Psychological Operations (PSYOP) in Contemporary Conflicts: Essays in Winning Hearts and Minds

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9781845195854: Perspectives of Psychological Operations (PSYOP) in Contemporary Conflicts: Essays in Winning Hearts and Minds

Psychological operations (PSYOP) - designed to influence the perceptions and attitudes of individuals, groups, and foreign governments - is still considered confidential by many defense organizations, hence the lack of publications that deal with the topic in a scientific factual approach. Now available in paperback, this collection of essays provides analysis and commentary on: psychological warfare in the battle against terrorism * PSYOP techniques adopted by different Palestinian groups against Israel and actions that promote the Palestinian cause in the West * Israeli strategies for combating radical Islam * Jewish perspectives on propaganda in the context of Israel's international image problems. The book is a follow-on volume to the author's Psychological Warfare in the Intifada, adopted at the US Intelligence College as a textbook and widely reviewed to critical acclaim.

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About the Author:

Ron Schleifer is a senior lecturer at the Ariel University Center in Israel and Head of the Ariel Research Center for Defence and Communications. For the past 25 years he has been researching the psychological warfare perspective of the Arab–Israeli conflict.

Review:

“A thoughtful book concerned with the relationships among the media, the military, and policy makers. Recommended.”  —Choice

“Provides valuable insights into the conflict between Israelis and Palestinians with lessons for students of strategy and counterinsurgency applicable to current operations in the Middle East.”  —Defense Intelligence Journal

“Dr. Schleifer concludes that a comprehensive understanding of the efficacy of psychological warfare will be critical for all armies fighting future insurgencies.”  —Middle East Journal

“His approach sheds light on an area every bit as relevant to the present, though little discussed by more traditional historians and political scientists – the role of information, and to a lesser extent, the media, in determining the outcome of violent conflicts.”  —Digest of Middle East Studies

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