100 Ways to Make Your Business a Success

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9781845281359: 100 Ways to Make Your Business a Success

Running a business is never easy. As the manager of a small business you have in one person to be an accountant, buyer, visionary, researcher, entrepreneur and salesperson. Here you'll find help and advice on building a better business. Any one of the 100 ideas and techniques packed into this invaluable resource book has the potential to make a critical difference to your company's results. Just reflecting and acting on one topic a week could transform its performance. The book is organised into six sections, each of which gives useful insights into just about every area of business management. In them, you'll find 100 bite-sized, inspiring and eminently action-able topics such as: raising your business profile with effective PR; getting better deals from suppliers; reducing your bad debts; effective marketing on a shoestring; selling techniques that really work; and creating a strong brand.
CONTENTS:
100 ideas in 6 sections
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1. Making your business work
2. Managing yourself, managing others
3. Presenting and promoting yourself and your business
4. Sales and marketing
5. The internet and its implications
6. The nuts and bolts of running a business.

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About the Author:

Neil Bromage has run his own small business and is a freelance business writer working on a range of newspapers including The Times, Sunday Times, Telegraph and Financial Mail on Sunday. This book is based on a wide range of columns and Q&As written and answered by Neil for Business Link over a number of years. He is based near Preston, Lancs.

Review:

"'If knowledge is power then this book gives our businessmen and women the ability to create strong, vibrant and successful businesses'. Clive Memmott Chief Executive of Business Link Lancashire 'No waffle, no preaching, just straightforward advice written in an unfussy, no bulls..t manner. What a nice change.' Katherine Trimble, Gaelkat Ltd 'I'm really pleased to see this book come out. Our small businesses are vital to the economy and they need all the help they can get.' Sir John Harvey-Jones"

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