Innovation and Strategy of Online Games (Technology Management)

4.5 avg rating
( 2 ratings by Goodreads )
 
9781848163560: Innovation and Strategy of Online Games (Technology Management)
View all copies of this ISBN edition:
 
 

In the global game industry where the U.S. has already established its strong position in PC game and Japan in console game, Korea successfully opened new territory and began to play an important role in the global game industry with a new and emerging product — the online game. This book focuses on this interesting phenomenon and suggests that innovation, which led to the shift from the offline game to the online game, is the rationale behind this. Based on field data gathered through direct investigations with Korean game developers as well as the U.S., Southeast Asian, Chinese and Japanese companies, this book unveils diverse strategies of game companies and presents cognitive differences toward the online game business where various convergences will occur between the online game and other Internet businesses.This book focuses on the innovative factors which made the online game, born in a small Asian country, grow tremendously and successfully to gain competitiveness in the global game industry where the PC and console games had already taken their strong position. Based on authentic, accumulated research conducted over five years in the domain of the online game industry through interviews, case studies and international surveys, the data in this book has huge value since the results were derived from users' data with the cooperation of each game industry.

"synopsis" may belong to another edition of this title.

Buy New View Book
List Price: US$ 128.00
US$ 109.59

Convert currency

Shipping: US$ 3.99
Within U.S.A.

Destination, rates & speeds

Add to Basket

Other Popular Editions of the Same Title

9781848163577: Innovation and Strategy of Online Games (Series on Technology Management)

Featured Edition

ISBN 10:  1848163576 ISBN 13:  9781848163577
Publisher: Not Avail, 2014
Softcover

Top Search Results from the AbeBooks Marketplace

1.

Wi, Jong Hyun
ISBN 10: 1848163568 ISBN 13: 9781848163560
New Quantity Available: > 20
Seller:
Paperbackshop-US
(Wood Dale, IL, U.S.A.)
Rating
[?]

Book Description 2009. HRD. Condition: New. New Book. Shipped from US within 10 to 14 business days. Established seller since 2000. Seller Inventory # TL-9781848163560

More information about this seller | Contact this seller

Buy New
US$ 109.59
Convert currency

Add to Basket

Shipping: US$ 3.99
Within U.S.A.
Destination, rates & speeds

2.

Wi, Jong Hyun
ISBN 10: 1848163568 ISBN 13: 9781848163560
New Quantity Available: > 20
Seller:
Pbshop
(Wood Dale, IL, U.S.A.)
Rating
[?]

Book Description 2009. HRD. Condition: New. New Book.Shipped from US within 10 to 14 business days. Established seller since 2000. Seller Inventory # IB-9781848163560

More information about this seller | Contact this seller

Buy New
US$ 109.59
Convert currency

Add to Basket

Shipping: US$ 3.99
Within U.S.A.
Destination, rates & speeds

3.

Jong Hyun Wi
Published by Imperial College Press, United Kingdom (2009)
ISBN 10: 1848163568 ISBN 13: 9781848163560
New Hardcover Quantity Available: 10
Seller:
Book Depository International
(London, United Kingdom)
Rating
[?]

Book Description Imperial College Press, United Kingdom, 2009. Hardback. Condition: New. Language: English. Brand new Book. This book is the first study to survey, over a ten-year period, innovations and the industrial formation process of online game business, and global strategies of major Korean online game companies. It focuses on the innovative factors which made the Korean online game industry grow tremendously and successfully to gain competitiveness in the global game industry. These include: the main factors stimulating online game business; virtual business created by online games as well as an examination of the role of the Korean government at the beginning and developmental period of the online gaming business.This book also contains authentic and accumulated research conducted over five years in the international domain of the online game industry. This research unveils diverse strategies of game companies and presents cognitive differences toward the online game business where various convergences will occur between the online game and other Internet businesses. Seller Inventory # AAC9781848163560

More information about this seller | Contact this seller

Buy New
US$ 117.46
Convert currency

Add to Basket

Shipping: FREE
From United Kingdom to U.S.A.
Destination, rates & speeds

4.

Jong Hyun Wi
Published by Imperial College Press (2009)
ISBN 10: 1848163568 ISBN 13: 9781848163560
New Quantity Available: > 20
Seller:
Books2Anywhere
(Fairford, GLOS, United Kingdom)
Rating
[?]

Book Description Imperial College Press, 2009. HRD. Condition: New. New Book. Shipped from US within 10 to 14 business days. Established seller since 2000. Seller Inventory # IB-9781848163560

More information about this seller | Contact this seller

Buy New
US$ 106.75
Convert currency

Add to Basket

Shipping: US$ 11.75
From United Kingdom to U.S.A.
Destination, rates & speeds

5.

Jong Hyun Wi
Published by Imperial College Press, United Kingdom (2009)
ISBN 10: 1848163568 ISBN 13: 9781848163560
New Hardcover Quantity Available: 10
Seller:
The Book Depository
(London, United Kingdom)
Rating
[?]

Book Description Imperial College Press, United Kingdom, 2009. Hardback. Condition: New. Language: English. Brand new Book. This book is the first study to survey, over a ten-year period, innovations and the industrial formation process of online game business, and global strategies of major Korean online game companies. It focuses on the innovative factors which made the Korean online game industry grow tremendously and successfully to gain competitiveness in the global game industry. These include: the main factors stimulating online game business; virtual business created by online games as well as an examination of the role of the Korean government at the beginning and developmental period of the online gaming business.This book also contains authentic and accumulated research conducted over five years in the international domain of the online game industry. This research unveils diverse strategies of game companies and presents cognitive differences toward the online game business where various convergences will occur between the online game and other Internet businesses. Seller Inventory # AAC9781848163560

More information about this seller | Contact this seller

Buy New
US$ 120.20
Convert currency

Add to Basket

Shipping: FREE
From United Kingdom to U.S.A.
Destination, rates & speeds

6.

Jong Hyun Wi
Published by Imperial College Press, United Kingdom (2009)
ISBN 10: 1848163568 ISBN 13: 9781848163560
New Hardcover Quantity Available: 10
Seller:
Book Depository hard to find
(London, United Kingdom)
Rating
[?]

Book Description Imperial College Press, United Kingdom, 2009. Hardback. Condition: New. Language: English. Brand new Book. This book is the first study to survey, over a ten-year period, innovations and the industrial formation process of online game business, and global strategies of major Korean online game companies. It focuses on the innovative factors which made the Korean online game industry grow tremendously and successfully to gain competitiveness in the global game industry. These include: the main factors stimulating online game business; virtual business created by online games as well as an examination of the role of the Korean government at the beginning and developmental period of the online gaming business.This book also contains authentic and accumulated research conducted over five years in the international domain of the online game industry. This research unveils diverse strategies of game companies and presents cognitive differences toward the online game business where various convergences will occur between the online game and other Internet businesses. Seller Inventory # BTE9781848163560

More information about this seller | Contact this seller

Buy New
US$ 128.50
Convert currency

Add to Basket

Shipping: FREE
From United Kingdom to U.S.A.
Destination, rates & speeds

7.

Jong Hyun Wi
Published by Imperial College Press
ISBN 10: 1848163568 ISBN 13: 9781848163560
New Hardcover Quantity Available: 5
Seller:
THE SAINT BOOKSTORE
(Southport, United Kingdom)
Rating
[?]

Book Description Imperial College Press. Hardback. Condition: New. New copy - Usually dispatched within 2 working days. Seller Inventory # B9781848163560

More information about this seller | Contact this seller

Buy New
US$ 126.19
Convert currency

Add to Basket

Shipping: US$ 9.06
From United Kingdom to U.S.A.
Destination, rates & speeds

8.

H. Wi Jong
ISBN 10: 1848163568 ISBN 13: 9781848163560
New Hardcover Quantity Available: 1
Seller:
Grand Eagle Retail
(Wilmington, DE, U.S.A.)
Rating
[?]

Book Description Hardcover. Condition: New. Hardcover. This book is the first study to survey, over a ten-year period, innovations and the industrial formation process of online game business, and global strategies of major Korean online game .Shipping may be from multiple locations in the US or from the UK, depending on stock availability. 220 pages. 0.599. Seller Inventory # 9781848163560

More information about this seller | Contact this seller

Buy New
US$ 148.63
Convert currency

Add to Basket

Shipping: FREE
Within U.S.A.
Destination, rates & speeds

9.

Wi, Jong H. (Editor)
Published by Imperial College Pr (2009)
ISBN 10: 1848163568 ISBN 13: 9781848163560
New Hardcover Quantity Available: 2
Seller:
Revaluation Books
(Exeter, United Kingdom)
Rating
[?]

Book Description Imperial College Pr, 2009. Hardcover. Condition: Brand New. 220 pages. 9.25x6.25x0.75 inches. In Stock. Seller Inventory # x-1848163568

More information about this seller | Contact this seller

Buy New
US$ 142.62
Convert currency

Add to Basket

Shipping: US$ 9.79
From United Kingdom to U.S.A.
Destination, rates & speeds

10.

Wi Jong H.
Published by Imperial College Press
ISBN 10: 1848163568 ISBN 13: 9781848163560
New Quantity Available: 3
Seller:
Majestic Books
(London, ,, United Kingdom)
Rating
[?]

Book Description Imperial College Press. Condition: New. pp. 240. Seller Inventory # 6530295

More information about this seller | Contact this seller

Buy New
US$ 147.58
Convert currency

Add to Basket

Shipping: US$ 7.18
From United Kingdom to U.S.A.
Destination, rates & speeds

There are more copies of this book

View all search results for this book