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McQuail′s Mass Communication Theory - Softcover

  • 3.71 out of 5 stars
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Synopsis

McQuail′s Mass Communication Theory has been the benchmark for studying mass communication theory for more than 25 years. It remains the most authoritative and comprehensive introduction to the field and still offers unmatched coverage of the research literature.

Fully up-to-date, this new edition includes:

  • New boxed case studies on key research publications, familiarizing students with the critical research texts in the field
  • A new streamlined structure for better navigation
  • More definitions, examples,...

About the Author

Denis McQuail (1935-2017) is Emeritus Professor at the School of Communication Research (ASCOR) University of Amsterdam and Visiting Professor in the Department of Politics at the University of Southampton. He studied history and sociology at the University of Oxford and received his Ph.D. from the University of Leeds. He is an Honorary Doctor of the University of Gent. He has published widely in the field of media...

Review

Over successive editions, Denis McQuail has pulled off the trick of expanding the scope of his analysis and integrating new research in a rapidly changing field. Hats off to him once again for making such enormous amounts of material so user-friendly
Philip Schlesinger
University of Glasgow

Denis McQuail′s Mass Communication Theory is not just a seminal text in the study of media and society - it is a benchmark for...

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  • PublisherSAGE Publications Ltd
  • Publication date2010
  • ISBN 10 1849202923
  • ISBN 13 9781849202923
  • BindingPaperback
  • LanguageEnglish
  • Edition number6
  • Number of pages632
  • Rating
    • 3.71 out of 5 stars
      370 ratings by Goodreads

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