Every customer is an individual with a choice. The role of Customer Relationship Management (CRM) is to ensure that each first-time buyer becomes an ongoing client, and every client a self-perpetuating advocate of your business.
This book explains the elements of CRM and how to establish an integrated customer relationship-oriented approach in your organisation. How, in a word, to become a business where every customer's need is not just provided for but anticipated.
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Graham Roberts-Phelps is an international specialist consultant in business and personal development, sharing his ideas and insights with thousands of people and organizations every year. With an extensive background in management and business development, Graham works with organisations of many different types and sizes.
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Book Description 2001. PAP. Book Condition: New. New Book. Shipped from US within 10 to 14 business days. Established seller since 2000. Bookseller Inventory # T8-9781854181190
Book Description Thorogood, United Kingdom, 2001. Paperback. Book Condition: New. Language: English . This book usually ship within 10-15 business days and we will endeavor to dispatch orders quicker than this where possible. Brand New Book. This title is all about the latest techniques for attracting and retaining customers. It looks at techniques of customerized selling , how to create a culture of creativity in your business; ideas for customer service skills, how to segment your customers by value, pattern and buying criteria and how to generate a customer culture through the right methods of recruitment and training. Bookseller Inventory # BTE9781854181190
Book Description Thorogood, 2001. Paperback. Book Condition: New. Never used!. Bookseller Inventory # P11185418119X
Book Description 2001. Paperback. Book Condition: New. Paperback. This title is all about the latest techniques for attracting and retaining customers. It looks at techniques of customerized selling, how to create a culture of creativity in .Shipping may be from our Sydney, NSW warehouse or from our UK or US warehouse, depending on stock availability. 230 pages. 0.435. Bookseller Inventory # 9781854181190