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The Seven Deadly Skills of Communicating is directed at people starting up or already involved in management, from first time managers to senior managers. This is an essential tool for the business person who is interested in the benefits that good communication will bring to their companies. Effective communication increases both motivation and productivity, and the book looks at the skills and techniques involved including developing a corporate personality, written and verbal communication and coping with crisis. Focusing on the practical rather than on the theoretical, this text provides a comprehensive introduction to different communication techniques. The book is full of tips and guidelines that will help managers to identify which method is the most appropriate in each circumstance.
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Ros Jay is a Freelance Writer and Editor who specializes in writing business books in a clear, practical and jargon-free style. Her other books include Profitable Direct Marketing (also in this series), How to Write Proposals and Reports That Get Results (Pitman) and Successful Marketing Plans in a Week (Hodder and Stoughton).Review:
Introduction 1. Developing a Corporate Personality 2. Written Communication 3. Verbal Communication 4. Communicating with Senior Management 5. Communicating with the Team 6. Communicating with the Individual 7. Communicating under Pressure
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Book Description Cengage Learning EMEA, 1998. Paperback. Condition: New. 1. Seller Inventory # DADAX1861523734
Book Description Cengage Learning EMEA, 1998. Paperback. Condition: New. Never used!. Seller Inventory # P111861523734