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This book joins the small but fast-growing literature on marketing and postmodernism. It provides an accessible, critical introduction to the subject, identifies and describes some postmodern practices, highlights the implications of postmodernism for marketing theory and presents a model for the evolution of marketing thought.
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Book Description CENGAGE Learning. Paperback. Condition: Good. A copy that has been read, but remains in clean condition. All pages are intact, and the cover is intact. The spine may show signs of wear. Pages can include limited notes and highlighting, and the copy can include previous owner inscriptions. At ThriftBooks, our motto is: Read More, Spend Less. Seller Inventory # G1861524838I3N00
Book Description Thomson Learning, 1995. Condition: Very Good. 1st. Ships from the UK. Former Library book. Great condition for a used book! Minimal wear. Seller Inventory # GRP97132494
Book Description Cengage Learning EMEA, 1995. Condition: Very Good. Seller Inventory # U9781861524836