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Step-by-step instruction plus real life examples of successful marketing strategies.
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David E. Gumpert is an expert on small-business planning, management, and communications. He was small-business editor of the Harvard Business Review for seven years before serving as a senior editor of Inc. magazine. He has written two other highly popular Inc. books, How to Really Create a Successful Business Plan and How to Really Start Your Own Business. He is president of NetMarquee OnLine Services Inc., in Needham, Massachusetts, which provides information resources to entrepreneurs via the Internet.
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Book Description Inc Pub, 1994. Paperback. Condition: New. Never used!. Seller Inventory # P111880394111
Book Description Inc Pub, 1994. Paperback. Condition: New. We have 1.5 million books to choose from -- Ship within 48 hours -- Satisfaction Guaranteed!. Seller Inventory # mon0000475006
Book Description Inc Pub. PAPERBACK. Condition: New. 1880394111 New Condition. Seller Inventory # NEW7.0792587