How to Write Selling Humor

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9781880717615: How to Write Selling Humor
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People Will Remember Your Writing If You Use Humor

Humor is ignored and misunderstood in writing. But learning to use humor will improve your writing and your bottom line. Inside are two complementary workshops from experts who can help you ride the comedy wave to successful humor writing.

WRITING SEINFELD-STYLE

What was Seinfeld all about? Hear producer and writer Peter Mehlman s take on that (no moral lessons, lie and scheme shamelessly, & lust, lust lust) in this 90-minute workshop recording. Learn the secrets of a good episode and how Jerry Seinfeld, the star, and Larry David, the co-creator, assembled one of the most successful and long-running (1989-1998) television comedy series ever broadcast.

HOW TO WRITE HUMOR

Top comedy writer and professor of humor Mel Helitzer presents a 90-minute workshop on the basics of how to make humor work for you, whether you re writing humor, using it in business or just want to make a point with a punchline. Learn the theory of humor and its six ingredients, how to use 'reverses' and 'triples,' the 10 kinds of jokes and how to handle jokes that are based on sex.

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About the Author:

Peter Mehlman was a writer and held various producer titles during the heyday of Seinfeld. Mehlman s produced scripts include 'The Nose Job,' 'The Implant,' and 'The Smelly Car.' He went on to executive produce It s Like, You Know and The Father of the Pride. Mel Helitzer teaches humor at the Scripps School of Journalism at Ohio University. He has written award-winning commercials, humor for newspapers and magazines and material for many professional entertainers. Legendary comedians Carl Reiner and Steve Allen have endorsed Helitzer s work.

Review:

Entertaining and informative --Billboard Magazine

Funny and insightful... Nothing (Newsletter for Seinfeld Fans) --Nothing (Newsletter for Seinfeld Fans)

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Peter Mehlman, Mel Helitzer
Published by Writer's AudioShop (2004)
ISBN 10: 1880717611 ISBN 13: 9781880717615
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Peter Mehlman; Mel Helitzer
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ISBN 10: 1880717611 ISBN 13: 9781880717615
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