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A step-by-step, easy to read, easy to apply guide to professional selling skills. De-mystifies the sales process. Explodes common myths. Non-manipulative techniques. Great for new sales people, accomplished sales veterans and sales managers. Useful and effective for small business owners with little or no direct sales experience. The book is utilized by many Fortune 500 companies and hundreds of other businesses in a wide variety of industries to teach their sales staffs.
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Warren Wechsler works with salespeople who want to increase their sales and incomes, and with business executives and sales managers who want to help their salespeople be their best. Warren is dedicated to the skill, relationship and income enhancement of sales professionals, helping them achieve personal, professional and career success. He has been actively involved in selling, sales management and sales development for over 20 years. Founder and president of Total Selling Systems, Warren has invented simple, new and powerful ideas on selling that are professional, practical and make perfect sense.
Warren is the author the best selling book, The Six Steps to Excellence in Selling. The book was a finalist for the Minnesota Book Award, and was selected as the best sales book of the year by the Los Angeles Times. Warren is an adjunct professor at The University of St. Thomas Management Center in Minneapolis, and he was named the 1997 Entrepreneur of the Year by the Twin West Chamber of Commerce, the largest chamber in Minnesota with over 1700 members.
Warren's clients include Fortune 500 companies, as well as over 250 other large, medium, and small businesses in a wide variety of industries, including distribution, real estate, investments, manufacturing, banking, accounting, insurance, staffing, high technology, office products, and professional services.Review:
"The Six Steps to Excellence in Selling is a concise, fun book to read with excellent, practical steps to follow. All you need is the desire to implement the ideas given and you are practically guaranteed success!"
Tom Hopkins, Sales Trainer and Author of How to Master the Art of Selling
"No matter what kind of business you're in, you sell something. The Six Steps to Excellence in Selling . . . is a slim powerful book. In simple, lively language, Wechsler . . . shares more than 20 years of sales experience."
Jane Applegate, Syndicated Columnist, Los Angeles Times
"Like most of us who work for a living, I reconsider my employment options from time to time. The Six Steps to Excellence in Selling is so convincing in its presentation that I found myself thinking about working in sales. If that's not a recommendation, I don't know what is."
Jim Scheller, Assistant Manager, Barnes & Noble Booksellers, Edina, Minnesota
"In very simple, understandable terms, Warren Wechsler explains the art and science of selling."
Lynae Gieseke, Homebased and Small Business Network -- Publisher Comments
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Book Description Better Books, 1997. Condition: New. book. Seller Inventory # M1886656053