Customer Specific Marketing

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9781888051025: Customer Specific Marketing

Brian Woolf's book changed the way companies do business. His Theory; Mass marketing is dead. Differentiated marketing-giving different offers to different customers is the new marketing wave. A graduate of Harvard business School and former CEO of Food Lion, Woolf shows how businesses have to practice the intelligent loss of business for greater profits by reorganizing your business along customer rather than product lines.

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Woolf, Brian
Published by Teal Books (1996)
ISBN 10: 1888051027 ISBN 13: 9781888051025
New Hardcover Quantity Available: 1
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Poverty Hill Books
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Book Description Teal Books, 1996. Hardcover. Book Condition: New. 2nd Edition. HARDCOVER, BRAND NEW COPY, Perfect Shape, No Black Remainder Mark,Fast Shipping With Online Tracking, International Orders shipped Global Priority Air Mail, All orders handled with care and shipped promptly in secure packaging, we ship Mon-Sat and send shipment confirmation emails. Our customer service is friendly, we answer emails fast, accept returns and work hard to deliver 100% Customer Satisfaction!. Bookseller Inventory # 9022080

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Brian P. Woolf
Published by Teal Books (1996)
ISBN 10: 1888051027 ISBN 13: 9781888051025
New Hardcover Quantity Available: 1
Seller:
Poverty Hill Books
(Mt. Prospect, IL, U.S.A.)
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Book Description Teal Books, 1996. Hardcover. Book Condition: New. HARDCOVER, BRAND NEW COPY, Perfect Shape, Not a Remainder, No Black Remainder Mark, a4o6Fast Shipping With Online Tracking, International Orders shipped Global Priority Air Mail, All orders handled with care and shipped promptly in secure packaging, we ship Mon-Sat and send shipment confirmation emails. Our customer service is friendly, we answer emails fast, accept returns and work hard to deliver 100% Customer Satisfaction!. Bookseller Inventory # 0706242777

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Brian Woolf
Published by Teal Books (1996)
ISBN 10: 1888051027 ISBN 13: 9781888051025
New Hardcover Quantity Available: 2
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Murray Media
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Book Description Teal Books, 1996. Hardcover. Book Condition: New. Never used!. Bookseller Inventory # P111888051027

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