Beatles For Sale: How everything they touched turned to gold

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9781906002091: Beatles For Sale: How everything they touched turned to gold
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Beatles For Sale details the ups and downs of The Beatles from their inception, as they promoted, advertised, and sold records, played concerts, produced tacky merchandise, made films, and set up publishing and record companies. It shows that The Beatles did not cope with their ever-growing business ventures because Lennon, McCartney, Epstein, Aspinall and co. had a clear vision of what they should be doing. On the contrary, their business acumen amounted to little more than making things up as they went along. Beatles For Sale offers the facts and figures behind this story, and explains how it helped shape the music business as we know it. It is a story of naivety and greed, inexperience and luck, gullibility and ingenuity. It is the story of every aspect of how The Beatles made money -- and how virtually every successful group since then has followed in their footsteps.

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About the Author:

John Blaney is a passionate Beatles fan who brings to his writing the expertise and rigour of a professional historian. He trained as a graphic designer and studied History Of Art at Camberwell Colledge Of Arts and at Goldsmith College (both in London) before taking up his presaent post as curator of a museum of technology.

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Book Description Outline Press Ltd, United Kingdom, 2008. Paperback. Condition: New. Language: English . This book usually ship within 10-15 business days and we will endeavor to dispatch orders quicker than this where possible. Brand New Book. Beatles For Sale is a brand new way of looking at a story you may think you know inside out. Author John Blaney shows for the first time how the group and their inner circle invented so much of what we now recognise as the modern business of making and selling rock music. This was certainly not because Lennon, McCartney, Epstein, and the rest had a clear vision of the way things ought to be. Very often it was simply down to making things up as they went along - because no one had been there before and no one knew how to do these things. This book details the ups and downs of the group as they promoted, advertised, and sold records, played concerts, sold merchandise, made films, and set up publishing and record companies of their own. It is a story of naivety and greed, inexperience and luck, gullibility and ingenuity. It is the story of every aspect of how The Beatles made money - and how virtually every group since then has followed in their footsteps. Seller Inventory # BTE9781906002091

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