Prisoner and the Penguin: And 75 Other Marketing Stories

3.57 avg rating
( 14 ratings by Goodreads )
 
9781907794513: Prisoner and the Penguin: And 75 Other Marketing Stories
View all copies of this ISBN edition:
 
 

The power of a good story has long been recognized. It seems that as a race, we humans love a good story. But stories aren't just for pure enjoyment”they have long been a powerful tool for teaching. This book is an alternative to the traditional marketing handbook. Rather than a textbook, it is an enjoyable storybook that brings to life some of the key principles of marketing in an easy-to-read, accessible form. Some of these stories are quite remarkable and almost unbelievable, but all are true and remind marketers and businesspeople that the best marketing is something that people tell others about and retell over many years.

"synopsis" may belong to another edition of this title.

About the Author:

Giles Lury is the executive chairman of the Value Engineers, a leading marketing and advertising agency.

"About this title" may belong to another edition of this title.

Buy New View Book
List Price: US$ 19.99
US$ 13.15

Convert currency

Shipping: FREE
From United Kingdom to U.S.A.

Destination, rates & speeds

Add to Basket

Top Search Results from the AbeBooks Marketplace

1.

Giles Lury
Published by LID Publishing, United Kingdom (2014)
ISBN 10: 1907794514 ISBN 13: 9781907794513
New Paperback Quantity Available: 10
Seller:
The Book Depository
(London, United Kingdom)
Rating
[?]

Book Description LID Publishing, United Kingdom, 2014. Paperback. Condition: New. New.. Language: English . Brand New Book. The power of a good story has long been recognised. It seems that, as a race, we humans love a good story. But stories aren t just for pure enjoyment - they have long been a powerful tool for teaching. This book is an alternative to the traditional marketing handbook. Rather than a textbook, it is an enjoyable story-book that brings to life some of the key principles of marketing in an easy-to-read, accessible form. Some of these stories are quite remarkable and almost unbelievable; but all are true and remind marketers and businesspeople that the best marketing is something which people tell others about and retell over many years. Seller Inventory # AAJ9781907794513

More information about this seller | Contact this seller

Buy New
US$ 13.15
Convert currency

Add to Basket

Shipping: FREE
From United Kingdom to U.S.A.
Destination, rates & speeds

2.

Giles Lury
Published by LID Publishing, United Kingdom (2014)
ISBN 10: 1907794514 ISBN 13: 9781907794513
New Paperback Quantity Available: 10
Seller:
Book Depository International
(London, United Kingdom)
Rating
[?]

Book Description LID Publishing, United Kingdom, 2014. Paperback. Condition: New. New.. Language: English . Brand New Book. The power of a good story has long been recognised. It seems that, as a race, we humans love a good story. But stories aren t just for pure enjoyment - they have long been a powerful tool for teaching. This book is an alternative to the traditional marketing handbook. Rather than a textbook, it is an enjoyable story-book that brings to life some of the key principles of marketing in an easy-to-read, accessible form. Some of these stories are quite remarkable and almost unbelievable; but all are true and remind marketers and businesspeople that the best marketing is something which people tell others about and retell over many years. Seller Inventory # AAJ9781907794513

More information about this seller | Contact this seller

Buy New
US$ 16.57
Convert currency

Add to Basket

Shipping: FREE
From United Kingdom to U.S.A.
Destination, rates & speeds

3.

Giles Lury
Published by LID Publishing
ISBN 10: 1907794514 ISBN 13: 9781907794513
New Paperback Quantity Available: 1
Seller:
THE SAINT BOOKSTORE
(Southport, United Kingdom)
Rating
[?]

Book Description LID Publishing. Paperback. Condition: New. New copy - Usually dispatched within 2 working days. Seller Inventory # B9781907794513

More information about this seller | Contact this seller

Buy New
US$ 8.36
Convert currency

Add to Basket

Shipping: US$ 9.12
From United Kingdom to U.S.A.
Destination, rates & speeds

4.

Giles Jury
ISBN 10: 1907794514 ISBN 13: 9781907794513
New Paperback Quantity Available: 1
Seller:
Grand Eagle Retail
(Wilmington, DE, U.S.A.)
Rating
[?]

Book Description Paperback. Condition: New. Paperback. 76 inspiring stories about marketing - and the memorable lessons we can learn from them.Shipping may be from multiple locations in the US or from the UK, depending on stock availability. 160 pages. 0.227. Seller Inventory # 9781907794513

More information about this seller | Contact this seller

Buy New
US$ 20.18
Convert currency

Add to Basket

Shipping: FREE
Within U.S.A.
Destination, rates & speeds

5.

Giles Lury
Published by LID Publishing Inc
ISBN 10: 1907794514 ISBN 13: 9781907794513
New Paperback Quantity Available: 1
Seller:
BuySomeBooks
(Las Vegas, NV, U.S.A.)
Rating
[?]

Book Description LID Publishing Inc. Paperback. Condition: New. 192 pages. Dimensions: 8.4in. x 5.2in. x 0.6in.The power of a good story has long been recognized. It seems that as a race, we humans love a good story. But stories arent just for pure enjoymentthey have long been a powerful tool for teaching. This book is an alternative to the traditional marketing handbook. Rather than a textbook, it is an enjoyable storybook that brings to life some of the key principles of marketing in an easy-to-read, accessible form. Some of these stories are quite remarkable and almost unbelievable, but all are true and remind marketers and businesspeople that the best marketing is something that people tell others about and retell over many years. This item ships from multiple locations. Your book may arrive from Roseburg,OR, La Vergne,TN. Paperback. Seller Inventory # 9781907794513

More information about this seller | Contact this seller

Buy New
US$ 21.52
Convert currency

Add to Basket

Shipping: FREE
Within U.S.A.
Destination, rates & speeds

6.

Lury, Giles
Published by LID Publishing (2013)
ISBN 10: 1907794514 ISBN 13: 9781907794513
New Quantity Available: > 20
Seller:
Books2Anywhere
(Fairford, GLOS, United Kingdom)
Rating
[?]

Book Description LID Publishing, 2013. PAP. Condition: New. New Book. Shipped from UK in 4 to 14 days. Established seller since 2000. Seller Inventory # CA-9781907794513

More information about this seller | Contact this seller

Buy New
US$ 11.74
Convert currency

Add to Basket

Shipping: US$ 11.83
From United Kingdom to U.S.A.
Destination, rates & speeds

7.

Lury, Giles
Published by Lid Pub Inc (2014)
ISBN 10: 1907794514 ISBN 13: 9781907794513
New Paperback Quantity Available: 1
Seller:
Revaluation Books
(Exeter, United Kingdom)
Rating
[?]

Book Description Lid Pub Inc, 2014. Paperback. Condition: Brand New. 192 pages. 8.50x5.50x0.49 inches. In Stock. Seller Inventory # __1907794514

More information about this seller | Contact this seller

Buy New
US$ 16.58
Convert currency

Add to Basket

Shipping: US$ 9.86
From United Kingdom to U.S.A.
Destination, rates & speeds

8.

Lury, Giles
Published by LID Publishing Inc
ISBN 10: 1907794514 ISBN 13: 9781907794513
New PAPERBACK Quantity Available: 2
Seller:
Russell Books
(Victoria, BC, Canada)
Rating
[?]

Book Description LID Publishing Inc. PAPERBACK. Condition: New. 1907794514 Special order direct from the distributor. Seller Inventory # ING9781907794513

More information about this seller | Contact this seller

Buy New
US$ 19.99
Convert currency

Add to Basket

Shipping: US$ 7.00
From Canada to U.S.A.
Destination, rates & speeds

9.

Giles Lury
Published by LID Publishing (2014)
ISBN 10: 1907794514 ISBN 13: 9781907794513
New Softcover Quantity Available: 1
Seller:
Irish Booksellers
(Portland, ME, U.S.A.)
Rating
[?]

Book Description LID Publishing, 2014. Condition: New. book. Seller Inventory # M1907794514

More information about this seller | Contact this seller

Buy New
US$ 27.83
Convert currency

Add to Basket

Shipping: US$ 3.27
Within U.S.A.
Destination, rates & speeds

10.

Lury, Giles
Published by Lid Pub Inc (2014)
ISBN 10: 1907794514 ISBN 13: 9781907794513
New Paperback Quantity Available: 2
Seller:
Revaluation Books
(Exeter, United Kingdom)
Rating
[?]

Book Description Lid Pub Inc, 2014. Paperback. Condition: Brand New. 192 pages. 8.50x5.50x0.49 inches. In Stock. Seller Inventory # x-1907794514

More information about this seller | Contact this seller

Buy New
US$ 22.97
Convert currency

Add to Basket

Shipping: US$ 9.86
From United Kingdom to U.S.A.
Destination, rates & speeds

There are more copies of this book

View all search results for this book