Working nine to five isn t the only way for them to make a living. They would rather start their own businesses than climb a corporate ladder. Salary is not their primary motivator. And they certainly aren t going to work twenty years at the same company to receive a gold watch at the retirement party. Generations X and Y are changing the way our world works because what s worked in the past isn t working for them. In many ways, they are like rock stars: young, talented, high performance, high maintenance, and in high demand. They have talent to offer, but they won t waste their time working for a talent agency that doesn t land them the gigs or give them the respect they want and deserve. Rock Stars Incorporated dispels the myths about the slacker, self-centered generations, and provides valuable insight on how to manage, motivate, and market to these rising stars. Read this book to rediscover a workforce with tremendous promise and talent, the very talent that can lead your company towards a bright and prosperous future.
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Sarah L. Sladek is the president and CEO of Limelight Generations, one of the only generational marketing companies in the United States specializing in Generations X ,Y, and Z. She is also author of The New Recruit: What Your Association Needs to Know About X, Y, & Z, one of the first books to address the generation gap in membership associations.Review:
"Sarah Sladek knows her stuff when it comes to Gen X and Gen Y workers. Her brilliantly written Rock Stars Incorporated is a must-read for any manager, executive or business owner. Successful companies in the future will take the time to understand these technology-savvy, global-minded and goal-driven workers to squash their competition. " --Chancellor Kris Solie-Johnson, American Institute of Small Business
"This book is an insightful wake-up call for employers. The younger generations have very different expectations of the workplace. While many organizations know that there is a coming labor shortage, they have not yet taken steps to plan for how to recruit and retain future leaders." --Laura Hampton, The Employers Association
"Sarah Sladek's voice is an important addition to the issue of generations at work. She doesn't just write about next gen rock stars; she is a next gen rock star. Disregard her advice at your own peril." --Rebecca Ryan, Next Generation Consulting
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Book Description Expert Publishing, 2008. Hardcover. Book Condition: New. book. Bookseller Inventory # M1931945837
Book Description Expert Pub Inc, 2008. Hardcover. Book Condition: Brand New. 1st edition. 136 pages. 7.75x5.25x0.50 inches. In Stock. Bookseller Inventory # 1931945837
Book Description Expert Publishing, 2008. Hardcover. Book Condition: New. Never used!. Bookseller Inventory # P111931945837