Deliver the right message to the right target for the best results.
Americans spend over $528 billion annually in response to direct-mail marketing. If you want to reap your share of those profits, you've turned to the right place.
With hot new marketing ideas and a fresh twist on old favorites, this book is a one-stop solution for small-business owners. In fact it's the only direct-marketing book that covers the recent anti-spam laws, cell phone telemarketing regulations and the National Do Not Call Registry.
Inside you'll find:
"synopsis" may belong to another edition of this title.
All Lautenslager is an award-winning marketing and PR consultant, speaker author and entrepreneur who has helped countless business owners succeed. He is the co-author of Guerrilla Marketing in 30 Days, in the best-selling marketing series in history, and a certified Guerrilla Marketing coach.
"About this title" may belong to another edition of this title.
Book Description Book Condition: New. New. US edition. Perfect condition. Customer satisfaction our priority. Bookseller Inventory # ABE-FEB-148792
Book Description Entrepreneur Press, 2005. Paperback. Book Condition: New. Never used!. Bookseller Inventory # P111932531718
Book Description Entrepreneur Press, 2005. Paperback. Book Condition: New. book. Bookseller Inventory # M1932531718
Book Description Entrepreneur Press, 2005. Paperback. Book Condition: New. 1. Bookseller Inventory # DADAX1932531718