The Zen of Social Media Marketing: An Easier Way to Build Credibility, Generate Buzz, and Increase Revenue

3.72 avg rating
( 1,489 ratings by Goodreads )
 
9781935251736: The Zen of Social Media Marketing: An Easier Way to Build Credibility, Generate Buzz, and Increase Revenue
View all copies of this ISBN edition:
 
 

Social media is a crucial tool for success in business today. People are already talking about your business using social media, whether you’re using it or not. By becoming part of the conversation, you can start connecting directly to your customers, as well as finding new ones, easily and inexpensively spreading the word about your products or services.

But social media marketing isn’t like traditional marketing-and treating it that way only leads to frustration. Let Shama Hyder Kabani, president of Web marketing firm Marketing Zen and social media expert, teach you the “zen” of social media marketing: how to access all the benefits of social media marketing without the stress!

With a foreword by New York Times bestselling author Chris Brogan, The Zen of Social Media Marketing outlines the most popular social media tools, from Facebook to Twitter to LinkedIn, and teaches you how to use them, step by step. She provides proven strategies for success from the businesses she works with every day, along with shortcuts and tips to help you make the most of your time and energy.

From Library Journal:
“Highly recommended for anybody with anything to market online—including him- or herself.”

"synopsis" may belong to another edition of this title.

About the Author:

Shama Kabani (formerly Hyder) is the founder of The Marketing Zen Group, a full-service online marketing firm that serves clients around the world. Fast Company has dubbed her an online marketing shaman and a millennial master of the universe.” She holds a Masters degree in Organizational Communication from the University of Texas at Austin. Her Web sites, marketingzen.com and Shama.tv have turned into high-traffic destinations for people looking for advice on how to successfully market their businesses online. Companies of all sizes and the media look to Shama to guide them when it comes to the vast world of social media marketing. She has been named one of the 10 Most Influential and Powerful Women in Social Media and, in 2009, Businessweek honored Shama as one of the Top 25 under 25 entrepreneurs in North America.

Review:

"She provides detailed instructions for launching social media campaigns and sound guidance for fully leveraging and optimizing search engines, web sites, and blogs. VERDICT: Kabani’s assertion that this is 'the last social media guide you’ll ever need' has merit, as anyone purchasing this also has access to a continually updated online version. Highly recommended for anybody with anything to market online including him or herself."
from Library Journal (refers to 2012 edition)

"About this title" may belong to another edition of this title.

Top Search Results from the AbeBooks Marketplace

1.

Shama Hyder
Published by BenBella Books (2010)
ISBN 10: 1935251732 ISBN 13: 9781935251736
New Softcover Quantity Available: 1
Seller:
Irish Booksellers
(Portland, ME, U.S.A.)
Rating
[?]

Book Description BenBella Books, 2010. Condition: New. book. Seller Inventory # M1935251732

More information about this seller | Contact this seller

Buy New
US$ 22.98
Convert Currency

Add to Basket

Shipping: FREE
Within U.S.A.
Destination, Rates & Speeds

2.

Hyder, Shama
Published by BenBella Books (2010)
ISBN 10: 1935251732 ISBN 13: 9781935251736
New Paperback Quantity Available: 2
Seller:
Murray Media
(North Miami Beach, FL, U.S.A.)
Rating
[?]

Book Description BenBella Books, 2010. Paperback. Condition: New. Never used!. Seller Inventory # P111935251732

More information about this seller | Contact this seller

Buy New
US$ 36.40
Convert Currency

Add to Basket

Shipping: FREE
Within U.S.A.
Destination, Rates & Speeds

3.

Hyder, Shama
Published by BenBella Books
ISBN 10: 1935251732 ISBN 13: 9781935251736
New PAPERBACK Quantity Available: 1
Seller:
London Bridge Books
(London, United Kingdom)
Rating
[?]

Book Description BenBella Books. PAPERBACK. Condition: New. 1935251732 Dispatched from London. Seller Inventory # Z1935251732ZN

More information about this seller | Contact this seller

Buy New
US$ 23.28
Convert Currency

Add to Basket

Shipping: US$ 14.63
From United Kingdom to U.S.A.
Destination, Rates & Speeds