Kent Muhtar Coca-Cola

ISBN 13: 9782759405855

Coca-Cola

 
9782759405855: Coca-Cola
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For 125 years, Coca-Cola has connected with more people in more places than any other product the world has ever known. First sipped at an Atlanta soda fountain as a hot weather pick-me-up, Coca-Cola has triumphed by engaging people, one by one. The company's long-time leader Robert Woodruff sought always to have it "within arm's length of desire." He succeeded so well that Coca-Cola has become a part of our landscape, part of our rituals, part of our lives. This illustrated book celebrates the world's most iconic beverage with the brand's photographs, advertisements, and designs as well as memories from film, social history, and pop culture. Decade by decade, Coca-Cola represents the zeitgeist with nostalgia and flair. Key Details Author Pamela Fiori Number Of Pages 208 pages Format Hardcover Publication Date 2011-04-26 Language English Publisher Assouline Additional Details Illustrated Yes Dimensions Weight 58.6 Oz Width 9.5 In. Length 12 In.

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