Revision with unchanged content. If two people from India and Germany do business together they may both behave ‘normal’ as a German or Indian would behave in a certain situation. Problems will arise when Indian ‘normality’ deviates from what is considered ‘normal’ in Germany because both behaviors may not be compatible. The book starts with general information about India that can be used as a basis for understanding the Indian cultural standards. The best-known definition of culture followed by a detailed explanation will lay the foundations for understanding the culture models by Hofstede and Hall. In the second half of the book critical interaction situations between Germans and Indians are examined utilizing the explained culture models. With each episode the reader should gradually develop some understanding for the norms and values of the Indian culture. Practical Dos and Don’ts are listed at the end of the book. The aim of this training is to give people a first impression of the different culture before going to India. This book does not replace intercultural training seminars or orientation trips but it should make people sensitive to the Indian culture and arouse interest for India and its inhabitants and is therefore either considered as an access or a supplement to more complex intercultural training.
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Foreign Correspondent and Master of Business Administration. Graduated from the University of Applied Sciences in Deggendorf, Germany with first class honours in 2004.She is currently employed as a consultantat a fiscal authority in Regensburg.
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Book Description Av Akademikerverlag, 2012. Book Condition: New. This item is printed on demand for shipment within 3 working days. Bookseller Inventory # KP9783639443707