In-flight meals: Passengers’ Level of Satisfaction and Re-Flying Intention

 
9783659298462: In-flight meals: Passengers’ Level of Satisfaction and Re-Flying Intention

With the increase in air travel for business and leisure, the flight catering sector of the commercial aviation industry has expanding and becoming more challenge as a competitive business. Due to this competitiveness, in-flight food services besides other services are considering a part of marketing strategies for many of the airlines companies. The in flight food services now are seen as part of the package that attracts business travelers or leisure tourists to a particular airlines. The in-flight meal/ food are also considered important to the airlines company in retaining satisfied and attracting new passengers. This monograph highlights the empirical investigation on in-flight meals/food attributes like (taste, freshness, appearance and menu choice),passengers’ level of satisfaction and their re-flying intention.

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About the Author:

NUR KHAFIZAH MUHAMAD SALEH is a lecturer at the Department of Hospitality and Tourism, Nilai University,Malaysia whereas MOHD SALEHUDDIN MOHD ZAHARI is associate professors at the Faculty of Hotel and Tourism Management, University Technology MARA. Shah Alam, Selangor, Malaysia and MOHD ZULHILMI SUHAIMI is a Gastronomy postgraduate student

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Book Description Book Condition: New. Publisher/Verlag: LAP Lambert Academic Publishing | Passengers Level of Satisfaction and Re-Flying Intention | With the increase in air travel for business and leisure, the flight catering sector of the commercial aviation industry has expanding and becoming more challenge as a competitive business. Due to this competitiveness, in-flight food services besides other services are considering a part of marketing strategies for many of the airlines companies. The in flight food services now are seen as part of the package that attracts business travelers or leisure tourists to a particular airlines. The in-flight meal/ food are also considered important to the airlines company in retaining satisfied and attracting new passengers. This monograph highlights the empirical investigation on in-flight meals/food attributes like (taste, freshness, appearance and menu choice),passengers level of satisfaction and their re-flying intention. | Format: Paperback | Language/Sprache: english | 132 pp. Bookseller Inventory # K9783659298462

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Book Description LAP Lambert Academic Publishing Nov 2012, 2012. Taschenbuch. Book Condition: Neu. Neuware - With the increase in air travel for business and leisure, the flight catering sector of the commercial aviation industry has expanding and becoming more challenge as a competitive business. Due to this competitiveness, in-flight food services besides other services are considering a part of marketing strategies for many of the airlines companies. The in flight food services now are seen as part of the package that attracts business travelers or leisure tourists to a particular airlines. The in-flight meal/ food are also considered important to the airlines company in retaining satisfied and attracting new passengers. This monograph highlights the empirical investigation on in-flight meals/food attributes like (taste, freshness, appearance and menu choice),passengers level of satisfaction and their re-flying intention. 132 pp. Englisch. Bookseller Inventory # 9783659298462

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Book Description LAP Lambert Academic Publishing Nov 2012, 2012. Taschenbuch. Book Condition: Neu. Neuware - With the increase in air travel for business and leisure, the flight catering sector of the commercial aviation industry has expanding and becoming more challenge as a competitive business. Due to this competitiveness, in-flight food services besides other services are considering a part of marketing strategies for many of the airlines companies. The in flight food services now are seen as part of the package that attracts business travelers or leisure tourists to a particular airlines. The in-flight meal/ food are also considered important to the airlines company in retaining satisfied and attracting new passengers. This monograph highlights the empirical investigation on in-flight meals/food attributes like (taste, freshness, appearance and menu choice),passengers level of satisfaction and their re-flying intention. 132 pp. Englisch. Bookseller Inventory # 9783659298462

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Book Description LAP Lambert Academic Publishing Nov 2012, 2012. Taschenbuch. Book Condition: Neu. This item is printed on demand - Print on Demand Neuware - With the increase in air travel for business and leisure, the flight catering sector of the commercial aviation industry has expanding and becoming more challenge as a competitive business. Due to this competitiveness, in-flight food services besides other services are considering a part of marketing strategies for many of the airlines companies. The in flight food services now are seen as part of the package that attracts business travelers or leisure tourists to a particular airlines. The in-flight meal/ food are also considered important to the airlines company in retaining satisfied and attracting new passengers. This monograph highlights the empirical investigation on in-flight meals/food attributes like (taste, freshness, appearance and menu choice),passengers level of satisfaction and their re-flying intention. 132 pp. Englisch. Bookseller Inventory # 9783659298462

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Book Description LAP Lambert Academic Publishing. Paperback. Book Condition: New. Paperback. 132 pages. Dimensions: 8.7in. x 5.9in. x 0.3in.With the increase in air travel for business and leisure, the flight catering sector of the commercial aviation industry has expanding and becoming more challenge as a competitive business. Due to this competitiveness, in-flight food services besides other services are considering a part of marketing strategies for many of the airlines companies. The in flight food services now are seen as part of the package that attracts business travelers or leisure tourists to a particular airlines. The in-flight meal food are also considered important to the airlines company in retaining satisfied and attracting new passengers. This monograph highlights the empirical investigation on in-flight mealsfood attributes like (taste, freshness, appearance and menu choice), passengers level of satisfaction and their re-flying intention. This item ships from multiple locations. Your book may arrive from Roseburg,OR, La Vergne,TN. Paperback. Bookseller Inventory # 9783659298462

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Book Description LAP Lambert Academic Publishing, 2012. Paperback. Book Condition: New. Language: English . Brand New Book ***** Print on Demand *****.With the increase in air travel for business and leisure, the flight catering sector of the commercial aviation industry has expanding and becoming more challenge as a competitive business. Due to this competitiveness, in-flight food services besides other services are considering a part of marketing strategies for many of the airlines companies. The in flight food services now are seen as part of the package that attracts business travelers or leisure tourists to a particular airlines. The in-flight meal/ food are also considered important to the airlines company in retaining satisfied and attracting new passengers. This monograph highlights the empirical investigation on in-flight meals/food attributes like (taste, freshness, appearance and menu choice), passengers level of satisfaction and their re-flying intention. Bookseller Inventory # AAV9783659298462

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