Premium automobiles. Dynamic driving experiences. Pioneering decisions in design and technology. The BMW brand stands for all this and more. From the company’s early aircraft engines to their motorcycles and today’s sleek hybrids, it has long defined the character of its brand with its slogan, “Sheer Driving Pleasure”—a promise delivered by BMW vehicles to the world and continually created anew by developers. As the company prepares to observe its centenary in 2016, this book travels back to its very first day, reflecting on one hundred years of production at the world’s leading manufacturer of top-quality automobiles and motorcycles.
Through text and images, BMW—100 Masterpieces details the company’s history, exploring the components of the BMW brand identity, selecting one hundred significant achievements, be they innovations in vehicles or the engineering process or world-renowned series and models like the famous BMW 328, the BMW Z series, or the motorcycle BMW K1. Special sections are devoted to the company’s racing program; its world records; and movie appearances, including the James Bond franchise. The book also discusses the company’s employment reforms and groundbreaking environmental decisions. Throughout the book, nearly three hundred vintage and new photographs show the evolution of this distinguished brand and the engines, motorcycles, and automobiles it produces.
Published with the aid of the BMW Museum in Munich and edited by the museum’s curator, Andreas Braun, BMW—100 Masterpieces celebrates a century of fine engineering and great automobiles while offering an absorbing look at how one of the world’s foremost vehicle manufacturers came to be.
"synopsis" may belong to another edition of this title.
Andreas Braun is a Munich-based art historian and curator at the BMW Museum. He is the editor of The MINI Story and Rolls-Royce Motor Cars.
"About this title" may belong to another edition of this title.
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Hardcover. Condition: new. Hardcover. The BMW brand has always stood for a dynamic driving experience and pioneering innovations - in terms of both design and technological solutions. Today BMW is the world's leading manufacturer of premium automobiles. BMW has been building fascinating automobiles for over 90 years. The slogan "Sheer Driving Pleasure" has long defined the character of the brand. It is a promise delivered on by BMW vehicles the world over day by day, and is constantly created anew by BMW developers. The publication will show the details of what makes up the BMW brand. Text and images will show and explain the innovations featured in each vehicle and how BMW created an intelligent networking between the driver, the vehicle and the environment. The publication will feature the world renowned BMW 3 series, the BMW 6 series as well of course the legendary "M" series. A special section will be devoted to the BMW motorcycles, actually the first ever vehicle produced by the company was a motorcycle. Other chapters will lay focus on BMW motorsport, the high-end engineering process, the brand itself and the advertisement of it. It all cumulates in look back at the past 100 years - from 2016 to the very first day of BMW. The BMW brand has always stood for a dynamic driving experience and pioneering innovations - in terms of both design and technological solutions. Today BMW is the world's leading manufacturer of premium automobiles. BMW has been building fascinating automobiles for over 90 years. This book shows the details of what makes up the BMW brand. Shipping may be from multiple locations in the US or from the UK, depending on stock availability. Seller Inventory # 9783777425238
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Buch. Condition: Neu. Neuware -Alles begann mit der Entwicklung von Flugmotoren, doch sollte sich die Marke mit dem blau-weißen Propeller schon bald als einer der führenden Hersteller der Automobilbranche etablieren. Wer kennt sie nicht, die zahlreichen Klassiker, wie den legendären BMW 328 oder den Supersportwagen BMW M1 Und auch die Motorradwelt ist ohne die Maschinen mit dem charakteristischen Zweizylinder-Boxermotor nicht denkbar. Hundert Meisterstücke erzählen von der packenden Geschichte hinter den Erfolgen: Technische Innovationen, Weltrekorde und Siege im Rennsport, unternehmerische Entscheidungen und vor allem die individuellen Leistungen der Mitarbeiter fügen sich zu einem facettenreichen Porträt von BMW. 236 pp. Englisch, Deutsch. Seller Inventory # 9783777425238
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