Challenges are our Business: Adapting, Reinventing, and Thriving Across a Century of Change - Softcover

Cisneros, Gustavo

Softcover

ISBN 10: 6073910517 ISBN 13: 9786073910514

Publisher: Planeta Publishing, 2024

Synopsis

«My family and I feel so fortunate that my father’s wisdom and zest for new challenges — both in business and life — live on in this valuable gift to guide us into the future.»- ADRIANA CISNEROS- 

At 18 years old, Diego Cisneros spent all his savings on the down payment of a truck in Caracas. He never imagined that this would be the first step in building a family business that has grown, transformed, and reinvented itself countless times over a century, eventually becoming a transnational conglomerate leading over 30 companies in the communication, telecom, publicity, tourism, and real estate development sectors. 

Throughout these pages, Gustavo Cisneros chronicles the process of entrepreneurial transformation that the Cisneros Organization has undergone since its foundation (at the hands of his father, Diego), his own leadership, and now under the direction of his daughter, Adriana. This is a fascinating retelling of entrepreneurial triumph, filled with lessons on success in a world where the only constant is change.

About this title

About the Author

Gustavo Cisneros was the Chairman of the Board of Directors and CEO for fifty years of CISNEROS, a company with nearly a century of experience doing business worldwide. In his role as executive director, he prioritized strategic development to raise Latin America's profile on the world stage, promoting education and the principles of democracy and individual freedom.  

He was also a member of the Board of Directors of Barrick Gold Corporation and a director of the Global Board of Advisors of the Council on Foreign, among other roles. For several decades, he held a wide variety of management and leadership positions in leading private sector organizations, non-profit organizations, academic centers, and cultural institutions in Latin America, the United States, and Spain.  

Together with his wife, Patricia Phelps de Cisneros, he created the Cisneros Foundation, a private non-profit institution dedicated to improving education in Latin America and fostering global knowledge about the region's contributions to universal culture.

Edition details

• Publisher: Planeta Publishing
• Publication date: 2024
• Language: English
• ISBN 10: 6073910517
• ISBN 13: 9786073910514
• Binding: Paperback
• Number of pages: 272