This specific ISBN edition is currently not available.View all copies of this ISBN edition:
With his 1981 classic, Positioning, Jack Trout forever changed the way marketing strategy is done. In the more than two decades since then, he has remained at the forefront of marketing and strategic thinking. Written in response to the demands by Trout fans, acolytes, and students worldwide, this book brings together the key ideas from his substantial body of work in a quick-bite format.Trout on Strategy:Is an ideal introduction to the thinking of one of the centurys most influential marketing innovators.Explores Trouts major themes, including survival, perception, differentiation, and more .Connects the dots in his major works and makes his ideas relevant to the biggest issues facing business today.
"synopsis" may belong to another edition of this title.
Book Description China Machine Press, 2011. Condition: New. book. Seller Inventory # M7111327349
Book Description paperback. Condition: New. Paperback. Pages Number: 156 Language: Simplified Chinese. Publisher: China Machine Press; 1st edition (January 1. 2011). What is strategy tells entrepreneurs how to get rid of the competition in the commercial price war. real differences in management. What is strategy? Michael Porter discussed before. the strategy is Create a value in a unique position. Troughton. Seller Inventory # F90868
Book Description paperback. Condition: New. Ship out in 2 business day, And Fast shipping, Free Tracking number will be provided after the shipment.Paperback. Pub Date :2011-01-01 Pages: 156 Language: Chinese Publisher: Machinery Industry Press Information Title : What is the strategy ( chapter of the classic positioning management guru series ) ( Trout tells what to Chinese entrepreneurs the real business competition strategy . and how to make strategic and effective implementation . help enterprises to bid farewell to a price war ) Price: 38.00 yuan Author: Publisher : Mechanical industry Press Press: machinery Industry Press Publicati.Four Satisfaction guaranteed,or money back. Seller Inventory # RW081479