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Synopsis: INDONESIA in the beginning of 21st century: 180 million units of mobile phones sold 50% of them are smart phones with internet ability. Narcissistic but nationalist, they connect more with people out there - while ignoring the people around them, they're busy with themselves, multi tasking and real time. They become the backbone of the country's economy, and in 2010 it booked a US$3,000 income/ capita. These are people who ravenously consume anything before their eyes, from motor bikes to phone vouchers to dining out once a week with the family. They're also crazy about the freemium. The free of charge - premium products like Google. Yahoo!, Facebook, Wikipedia, Detik.com, Kompas Online, Kaskus, etc. The competition changes. New crackers emerge to renew more than the organization or the company, but the whole industry. They cause people to be startled and reject them. Their steps are radical and so are their attacks. They dance and party in your garden, a kind but stealing neighbor. This is the book of change people seek to renew themselves. A review that opens your eyes and trigger you to take action immediately. (http://www.gramediainternational.com/book/detail/9789792266337)
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