Achieving Planned Innovation: A Proven System for Creating Successful New Products and Services

Bacon, Frank R.

Published by Free Press, 1998
ISBN 10: 0684839903 / ISBN 13: 9780684839905
Used / Hardcover / Quantity Available: 0
Available From More Booksellers
View all  copies of this book

About the Book

We're sorry; this specific copy is no longer available. AbeBooks has millions of books. We've listed similar copies below.

Description:

This is a used book. Potential defects may exist (folds, creases, highlighting, writing/markings, staining, stickers and/or sticker residue, ETC.) COAS Books, A Bookstore for Everyone. Ships Within 24 Hours - Satisfaction Guaranteed!. Bookseller Inventory #

About this title:

Book ratings provided by Goodreads:
1.75 avg rating
(4 ratings)

Synopsis: Despite promising marketing research, most new products and services fail. However, with Frank R. Bacon's and Thomas W. Butler's Planned Innovation(R) system, any firm, of any size, in any country in the world can achieve high rates of success in new-product innovation. Like a preflight instrument check done by a cockpit crew, Planned Innovation is a disciplined and practical step-by-step sequence of procedures for reaching the intended destination point -- successful products -- every time. In an easy-to-read fashion, the authors explain their Planned Innovation system -- their action-oriented program for continuous success in new-product innovations without major failures. Their practical program features five steps to success, including: (1) a disciplined reasoning process, (2) lasting market orientation, (3) proper selection criteria that reflect (a) both strategic and tactical business objectives and goals, (b) dynamic matching of resources to present and future opportunities, and (c) positive and negative influences of major external trends affecting present and future business opportunities, (4) scientific reasoning to determine requirements before making major expenditures, and (5) proper organizational staffing. With this market-tested five-element paradigm, the authors explain what to do and why in evaluating the potential of any new product or service, ranging from ventures in retail distribution to the manufacture of products as diverse as bicycles, motorcycles, aerospace communication and navigation equipment, small business computers, food packaging, and medical products.Other topics covered include how to cultivate a lasting market orientation, how to chooseselection criteria that reflect strategic objectives and tactical goals, and how to assess the positive and negative influences of external trends on business opportunities. The authors also explain how to creatively exhaust all the 'near-in' opportunities available, from modifying existing products for familiar existing markets and extending their product-life cycles -- with minimal cost, time and risk.

About the Author: Frank R. Bacon, Jr., is a professor of marketing at Michigan State University. The originator of the Planned Innovation process, he has assisted many foreign and domestic companies in the development of market-oriented plans and new products for commercial, industrial, military, and aerospace markets. He lives in East Lansing, Michigan.

"About this title" may belong to another edition of this title.

Bibliographic Details

Title: Achieving Planned Innovation: A Proven ...
Publisher: Free Press
Publication Date: 1998
Binding: Hardcover
Book Condition: Acceptable

Top Search Results from the AbeBooks Marketplace

1.

Bacon, Frank R.
Published by Free Press (1998)
ISBN 10: 0684839903 ISBN 13: 9780684839905
Used Quantity Available: 1
Seller
Better World Books: West
(Reno, NV, U.S.A.)
Rating
[?]

Book Description Free Press, 1998. Book Condition: Very Good. 3rd. Ships from Reno, NV. Former Library book. Great condition for a used book! Minimal wear. Bookseller Inventory # GRP96415665

More Information About This Seller | Ask Bookseller a Question

Buy Used
US$ 3.48
Convert Currency

Add to Basket

Shipping: FREE
Within U.S.A.
Destination, Rates & Speeds

2.

Frank R. Bacon
Published by Free Press
ISBN 10: 0684839903 ISBN 13: 9780684839905
Used Hardcover Quantity Available: 1
Seller
Motor City Books
(Brownstown, MI, U.S.A.)
Rating
[?]

Book Description Free Press. Hardcover. Book Condition: Good. Minimal damage to cover and binding. Pages show light use. Bookseller Inventory # G0684839903I3N00

More Information About This Seller | Ask Bookseller a Question

Buy Used
US$ 3.81
Convert Currency

Add to Basket

Shipping: FREE
Within U.S.A.
Destination, Rates & Speeds

3.

Frank R. Bacon
Published by Free Press
ISBN 10: 0684839903 ISBN 13: 9780684839905
Used Hardcover Quantity Available: 1
Seller
Free Shipping Books
(Toledo, OH, U.S.A.)
Rating
[?]

Book Description Free Press. Hardcover. Book Condition: GOOD. book was well loved but cared for. Possible ex-library copy with all the usual markings and stickers. Some light textual notes, highlighting and underling. Bookseller Inventory # 2726023584

More Information About This Seller | Ask Bookseller a Question

Buy Used
US$ 3.98
Convert Currency

Add to Basket

Shipping: FREE
Within U.S.A.
Destination, Rates & Speeds

4.

Frank R. Bacon
Published by Free Press
ISBN 10: 0684839903 ISBN 13: 9780684839905
Used Hardcover Quantity Available: 1
Seller
OwlsBooks
(Toledo, MD, U.S.A.)
Rating
[?]

Book Description Free Press. Hardcover. Book Condition: VERY GOOD. Very Good copy, cover and pages show some wear from reading and storage. Binding may have light creases. Lots of life left in these pages. Bookseller Inventory # 2774741107

More Information About This Seller | Ask Bookseller a Question

Buy Used
US$ 3.98
Convert Currency

Add to Basket

Shipping: FREE
Within U.S.A.
Destination, Rates & Speeds

5.

Bacon, Frank R. Jr.; Butler, Thomas W. Jr.
Published by Free Press, Old Tappan, New Jersey, U.S.A. (1998)
ISBN 10: 0684839903 ISBN 13: 9780684839905
Used Hardcover Quantity Available: 1
Seller
Argos Book Shop
(Grand Rapids, MI, U.S.A.)
Rating
[?]

Book Description Free Press, Old Tappan, New Jersey, U.S.A., 1998. Hardcover. Book Condition: Fine. No Jacket. 1998, First print hardcover with blue dustjacket. Slight wear. Clean, unmarked, undamaged. Business. Bookseller Inventory # 004896

More Information About This Seller | Ask Bookseller a Question

Buy Used
US$ 1.00
Convert Currency

Add to Basket

Shipping: US$ 3.95
Within U.S.A.
Destination, Rates & Speeds

6.

Bacon, Frank R. Jr.; Butler, Thomas W. Jr.
Published by Free Press, Old Tappan, New Jersey, U.S.A. (1998)
ISBN 10: 0684839903 ISBN 13: 9780684839905
Used Hardcover Quantity Available: 1
Seller
Argos Book Shop
(Grand Rapids, MI, U.S.A.)
Rating
[?]

Book Description Free Press, Old Tappan, New Jersey, U.S.A., 1998. Hardcover. Book Condition: Fine. No Jacket. 1998, First print hardcover with blue dustjacket. Slight wear. Clean, unmarked, undamaged. Business. Bookseller Inventory # 004897

More Information About This Seller | Ask Bookseller a Question

Buy Used
US$ 1.00
Convert Currency

Add to Basket

Shipping: US$ 3.95
Within U.S.A.
Destination, Rates & Speeds

7.

Bacon, Frank R. Jr.; Butler, Thomas W. Jr.
Published by Free Press, Old Tappan, New Jersey, U.S.A. (1998)
ISBN 10: 0684839903 ISBN 13: 9780684839905
Used Hardcover Quantity Available: 1
Seller
Argos Book Shop
(Grand Rapids, MI, U.S.A.)
Rating
[?]

Book Description Free Press, Old Tappan, New Jersey, U.S.A., 1998. Hardcover. Book Condition: Fine. No Jacket. 1998, First print hardcover with blue dustjacket. Slight wear. Clean, unmarked, undamaged. Business. Bookseller Inventory # 004899

More Information About This Seller | Ask Bookseller a Question

Buy Used
US$ 1.00
Convert Currency

Add to Basket

Shipping: US$ 3.95
Within U.S.A.
Destination, Rates & Speeds

8.

Bacon, Frank R. Jr.; Butler, Thomas W. Jr.
Published by Free Press, Old Tappan, New Jersey, U.S.A. (1998)
ISBN 10: 0684839903 ISBN 13: 9780684839905
Used Hardcover Quantity Available: 1
Seller
Argos Book Shop
(Grand Rapids, MI, U.S.A.)
Rating
[?]

Book Description Free Press, Old Tappan, New Jersey, U.S.A., 1998. Hardcover. Book Condition: Fine. No Jacket. 1998, First print hardcover with blue dustjacket. Slight wear. Clean, unmarked, undamaged. Business. Bookseller Inventory # 004895

More Information About This Seller | Ask Bookseller a Question

Buy Used
US$ 1.00
Convert Currency

Add to Basket

Shipping: US$ 3.95
Within U.S.A.
Destination, Rates & Speeds

9.

Bacon, Frank R.
Published by Free Press (1998)
ISBN 10: 0684839903 ISBN 13: 9780684839905
Used Quantity Available: 1
Seller
Better World Books Ltd
(Dunfermline, United Kingdom)
Rating
[?]

Book Description Free Press, 1998. Book Condition: Very Good. 3rd. Ships from the UK. Former Library book. Great condition for a used book! Minimal wear. Bookseller Inventory # GRP88678685

More Information About This Seller | Ask Bookseller a Question

Buy Used
US$ 4.00
Convert Currency

Add to Basket

Shipping: US$ 3.84
From United Kingdom to U.S.A.
Destination, Rates & Speeds

10.

Frank R. Bacon; Contributor-Thomas W. Butler
Published by Free Press (1998)
ISBN 10: 0684839903 ISBN 13: 9780684839905
Used Hardcover Quantity Available: 1
Seller
Ergodebooks
(RICHMOND, TX, U.S.A.)
Rating
[?]

Book Description Free Press, 1998. Hardcover. Book Condition: Used: Acceptable. Bookseller Inventory # SONG0684839903

More Information About This Seller | Ask Bookseller a Question

Buy Used
US$ 4.94
Convert Currency

Add to Basket

Shipping: US$ 3.99
Within U.S.A.
Destination, Rates & Speeds

There are 10 more copies of this book

View all search results for this book