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Advertising Pb

Sandra unting

1 ratings by Goodreads
ISBN 10: 0340631570 / ISBN 13: 9780340631577
Published by Hodder Arnold H&S, 1996
Used Condition: Very Good
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Great condition for a used book! Minimal wear. Bookseller Inventory # GRP58599561

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Bibliographic Details

Title: Advertising Pb

Publisher: Hodder Arnold H&S

Publication Date: 1996

Book Condition: Very Good

About this title

Synopsis:

This guide to advertising offers a comprehensive view of the visual impact of advertising, looking at press, television, radio, leaflets and posters. It contains many examples and case-studies, which are based on the campaigns of household names, such as Cadbury and Budweiser. The book makes use of student activities and assignments throughout. It also offers up-to-date statistics on the subject.

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