American Buyers: Demographics of Shopping

Editors of New Strategist Publications

Published by New Strategist Pubns, 2010
ISBN 10: 1935114948 / ISBN 13: 9781935114949
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Synopsis: American Buyers: Demographics of Shopping is a groundbreaking new guide to buying patterns, essential information in these difficult economic times. While most businesses have a feel for what is happening in their own establishment, American Buyers lets them see the big picture beyond their walls or web site. Its weekly and quarterly data show you how many households buy certain products and services and how much buyers pay for them, all broken down by the demographics that count--age, household income, household type, race and Hispanic origin, region of residence, and education.
American Buyers gives you weekly and quarterly buying data for hundreds of items that are organized into 10 chapters--apparel, entertainment, financial, food and alcohol, gifts, health care, housing, utilities, transportation, and a final chapter encompassing personal care, reading, education, and tobacco.
The raw spending data in American Buyers are not available on any government website. They were obtained by special request from the Bureau of Labor Statistics and provide a unique look at household shopping behavior in the United States. The New Strategist statisticians calculated how much buyers spend during the average quarter or week.

About the Author: The New Strategist editorial staff is headed by editorial director Cheryl Russell, a demographer and author who previously served as editor-in-chief of American Demographics magazine from 1984 to 1990, executive editor of The Boomer Report, and contributing editor to Money magazine. She holds an M.A. in Sociology/Demography from Cornell University.

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Title: American Buyers: Demographics of Shopping
Publisher: New Strategist Pubns
Publication Date: 2010
Book Condition: Very Good

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Editors of New Strategist Publications
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ISBN 10: 1935114948 ISBN 13: 9781935114949
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Book Description New Strategist Press, LLC. Paperback. Condition: Fair. A readable copy. All pages are intact, and the cover is intact. Pages can include considerable notes-in pen or highlighter-but the notes cannot obscure the text. At ThriftBooks, our motto is: Read More, Spend Less. Seller Inventory # G1935114948I5N00

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